Responsibilities

• Go-to-Market Strategy: Own and drive the go-to-market strategy for Okta's solutions in the Public Sector.
• Messaging and Positioning: Develop clear, compelling, and differentiated messaging and positioning for the Public Sector audience.
• Content Creation: Create a variety of content, including presentations, datasheets, whitepapers, blog posts, and website copy, to support demand generation and sales enablement.
• Sales Enablement: Develop and deliver training and tools to enable our sales team to effectively sell to the Public Sector.
• Market Intelligence: Be the expert on the Public Sector market, including customer needs, market trends, and competitive landscape.
• Cross-Functional Leadership: Partner closely with Product Management, Sales, and the broader Marketing team to ensure alignment and success.
• Evangelism: Act as a spokesperson for Okta in the Public Sector, including at industry events and with press and analysts.

Requirements

• 8+ years of product marketing experience, preferably in enterprise software, SaaS, or cybersecurity.
• Deep understanding of the Public Sector market, including procurement processes, compliance requirements (e.g., FedRAMP, DoD), and key government initiatives.
• Proven track record of developing and executing successful go-to-market strategies.
• Exceptional storytelling and communication skills, with the ability to translate complex technical concepts into clear and compelling narratives.
• Strong leadership and interpersonal skills, with the ability to influence and work effectively across teams.
• Excellent writing and presentation skills.
• Experience in a similar PMM role, with a proven ability to lead large, cross-functional projects.
• Bachelor's degree in marketing, business, or a related field; MBA is a plus.

Benefits

• Supporting Your Well-Being
• Driving Social Impact
• Developing Talent and Fostering Connection + Community
• health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies