Responsibilities

• Develops strategies and plans product positioning in collaboration with senior management to drive market entry of Qualcomm product lines.
• Understanding the marketplace, the needs/desires of the market for our products, and what the competition is doing. Determines opportunities for our product and supports the implementation of strategies for penetration into market.
• Evaluates competitive product analysis and formulates long-range plans and objectives for specific product areas.
• Synthesizes data to make business decisions driven by strategy to influence key stakeholders across the organization.
• Conducts competitive analysis and synthesizes market research; evaluates sales performance, formulates and reviews corporate long-range plans, goals, objectives for specific product areas, monitors competitive activity, identify customer needs.
• Partner with competitive analysis and research team, product management, business development team and OEMs to develop proof points/ facts/ solutions marketing content and plans that are tailored to target audiences, support the product messaging and key product initiatives, and arm customer, channel, business development teams with compelling GTM marketing material and positioning and execute marketing plans in line with business goals.
• Leverages expert knowledge of Product Marketing principles and best practices to identify, implement, and oversee products, projects, and programs.
• Creates and evaluates content and executes marketing plans for Qualcomm products with minimal guidance.
• Develops and contributes to developing the product messaging that articulates our technology value proposition or tailoring it to specific audiences or verticals, product positioning statements and competitive positioning.
• Development of targeted marketing content and initiatives including, contracting and managing appropriate agencies, managing budgets, driving engagement with product management and engineering, coordination with leadership and providing guidance to staff and agencies supporting the program.

Requirements

• Bachelor's degree and 6+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• OR Associate's degree or equivalent degree and 8+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• OR High school Diploma or equivalent and 10+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.

Preferred

• Bachelor's Degree in Business Administration/Management, Engineering, Marketing, Technical or related field.
• Master's Degree in Business Administration/Management, Engineering, Marketing, Technical or related field.
• 10+ years of Product Marketing or related work experience.
• 5+ years of leading strategic or business performance initiatives and/or organizational change initiatives.
• 3+ years of work experience in a role requiring interaction with senior leadership (e.g., Director level and above).
• 4+ years of experience working in a large matrixed organization.
• 1+ years in a leadership role with direct reports.
• Excellent written and oral communication skills with ability to work with a dynamic team environment.
• Effective relationship building and influencing skills.
• Excellent planning and organizational skills.

Benefits

• In addition, our highly competitive benefits package is designed to support your success at work, at home, and at play.