Sr. Staff Manager, Marketing Analytics & Measurement

Responsibilities

• OKR Framework, CMO Dashboard & Outcomes Discipline: Design and stand up marketing's OKR framework — the objectives and key results marketing is measured against — in partnership with marketing leadership, replacing output-based tracking with outcomes-based accountability.
• Build and maintain the CMO dashboard spanning the full range of marketing metrics — from front-end campaign performance to brand, pipeline, and business-outcome measures — giving a reliable, ongoing view of what is working and where to invest.
• Establish a regular reporting cadence across marketing functions, tracking performance against OKRs and surfacing variance for leadership review.
• Drive adoption of an outcomes-over-output operating principle across marketing functions, working with program owners to set clear, measurable objectives before major investments launch.
• Performance Marketing Measurement: Partner with Integrated Marketing on performance marketing measurement — tracking front-end engagement metrics such as CPC, click-through rate, and time on site, alongside broader efficiency and pipeline-influence metrics across paid and owned channels.
• Establish testing and optimization frameworks (A/B and multivariate testing) to continuously improve performance marketing efficiency.
• Bring the same rigor applied to performance marketing — fast feedback loops, clear unit economics — to brand and earned-media investment where feasible.
• Marketing Analytics & Attribution: Apply multi-touch attribution and marketing mix modeling to connect marketing investment to pipeline and revenue outcomes.
• Integrate CRM data into marketing reporting to track campaign influence and content usage through the funnel.
• Own impact measurement for sales enablement and integrated marketing programs — win rates, content usage, and design-win pipeline correlation.

Requirements

• BS degree required; MBA or MS in a quantitative discipline strongly preferred.
• 12+ years of experience in marketing analytics, measurement, or marketing operations within a B2B technology environment.
• Demonstrated expertise in attribution modeling, marketing mix modeling, and dashboarding tools.
• Hands-on experience with CRM analytics and connecting marketing data to pipeline and revenue outcomes.
• Comfortable building a measurement function without an existing framework or team to inherit. This is an individual contributor role at launch, with the mandate to build the function — and the team around it — as it matures.
• Able to translate data into decision-ready recommendations for senior stakeholders.

Preferred

• Background in performance marketing or paid media, with fluency across a broad range of engagement and efficiency metrics (e.g., CPC, click-through rate, time on site, ROAS).
• Experience in semiconductor, data infrastructure, or adjacent technical B2B industries.
• Background in data science, statistics, or a related quantitative field.
• Experience presenting analytics findings directly to C-suite audiences.
• Familiarity with marketing technology stacks spanning automation, ABM, and web analytics.
• Experience operating in an OKR- or outcomes-driven marketing culture.

Benefits

• Marvell is committed to providing exceptional, comprehensive benefits that support our employees at every stage - from internship to retirement and through life’s most important moments.
• Our offerings are built around four key pillars: financial well-being, family support, mental and physical health, and recognition.
• Highlights include an employee stock purchase plan with a 2-year look back, family support programs to help balance work and home life, robust mental health resources to prioritize emotional well-being, and a recognition and service awards to celebrate contributions and milestones.