Sr. Specialist, Privacy & Compliance- Marketing

Santa Clara, CA (Remote)

$105K/yr – $138K/yrSenior Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive governance and compliance for privacy and AI across platform and Martech workstreams, turning regulations into actionable specs and validating changes.

  • Translate privacy, regulatory, and AI governance requirements into specs for engineering and platform teams.
  • Must-have: 4–7+ years in data governance, privacy operations, compliance, or risk-focused Martech/RevOps.
  • Standout: Cross-functional collaboration with Legal, InfoSec, and external vendors for audits and remediation.

Job Description

Responsibilities

  • Translate privacy, regulatory, and AI governance requirements into functional specifications, user stories, and acceptance criteria for engineering and platform teams.
  • Support the maintenance and prioritization of the governance backlog, including consent management, data retention, deletion workflows, and vendor risk items.
  • Document requirements and data flow specifications for consent management platforms, DPIAs, data minimization, and classification workflows.
  • Assist in evaluating GTM platform changes (CDP, CRM, MAP, AI tools) for compliance impact; document findings and recommend remediation steps.
  • Support the AI governance process by contributing to model approval documentation, audit checklists, and monitoring requirements.
  • Validate that personalization rules, segmentation logic, and content automation workflows adhere to approved safety and compliance standards.
  • Execute UAT and compliance validation testing for privacy-impacting platform changes; document defects and track to resolution.
  • Contribute to KPI tracking and dashboard maintenance for privacy health, compliance status, and AI model performance.
  • Maintain up-to-date documentation of governance policies, platform controls, and compliance procedures.
  • Coordinate with Legal, InfoSec, and external vendors to gather requirements and support audit responses as directed.

Requirements

  • Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
  • 4–7+ years of experience in data governance, privacy operations, compliance, or a risk-focused Martech/RevOps role.
  • Solid understanding of global privacy regulations (GDPR, CCPA/CPRA, emerging U.S. state laws) and how they apply to marketing data and platform operations.
  • Ability to write user stories, functional requirements, and acceptance criteria for technical or compliance-oriented features.
  • Familiarity with CDP, CRM, and MAP platforms and how governance rules affect data flows, segmentation, and activation.
  • Experience collaborating with engineering, legal, and security stakeholders to document and deliver compliance requirements.
  • Strong attention to detail; comfortable working with technical documentation and regulatory source materials.

Preferred

  • Privacy certifications (CIPP/E, CIPP/US) or active pursuit of same.
  • Exposure to responsible AI frameworks, ML model monitoring, or AI governance programs.
  • Experience shipping governance features or platform enhancements in an agile delivery model.
  • Working knowledge of consent management platforms and vendor risk assessment processes

Benefits

  • Health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs.
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ServiceNow

4.4 Glassdoor

ServiceNow (NYSE: NOW) makes the world work better for everyone. Our cloud-based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile. And we can all create the future we imagine. The world works with ServiceNow. For more information, visit www.servicenow.com.

Founded in 2004
Santa Clara, CA, US
32K employees (2,162 in marketing)
89% recommend to a friend
97% CEO approval

Traffic Signals

Monthly Visitors
3.8M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
39.6%
Direct
49.8%
Referral
7.1%
Social
2.1%
Paid
1.3%

Headcount Trend

Current headcount: ~31.3K

Marketing Team

Marketing Team Size
1,319 (4% of company)
Median Career Experience
19.5 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
14

Funding

Total Funding
$83.7M
Last Raise
$11M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Mar 2012
    Private Equity • $11M
  • Feb 2012
    Private Equity • $17.9M

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