ServiceNow | Company Profile, Culture & Jobs

ServiceNow (NYSE: NOW) makes the world work better for everyone. Our cloud-based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile. And we can all create the future we imagine. The world works with ServiceNow. For more information, visit www.servicenow.com.

Founded in 2004

Santa Clara, CA, US

32K employees (2,162 in marketing)

www.servicenow.com

89% recommend to a friend

89% positive business outlook

People

Marketing leadership

Colin Fleming

EVP, Chief Marketing Officer

At the company for 2 years 5 months

Tracy DeGregorio

VP Marketing Data & Analytics

At the company for 11 months

Peter Russo

VP, Core Business Workflows, Product & Solutions Marketing

At the company for 4 years 2 months

Kara Callaway

VP Company Marketing

At the company for 2 years 1 month

Hiring contacts

Michael Anas

Sr. Dir, Global TA - Head of Corp Functions Recruiting (Mktng/Brand/Comms, FIN, HR, STRAT, LGL)

At the company for 8 years 11 months

Lin Pham

Director, Talent Brand Marketing

At the company for 6 years 7 months

Hiring activity

Open marketing jobs over time

203 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$83.7M

Last raise

Post IPO Equity, 3 years ago

Funding history

Dec 2022

Post IPO Equity ServiceNow

Mar 2012

Private Equity Round ServiceNow · $11M

Feb 2012

Private Equity Round ServiceNow · $17.9M

Nov 2009

Venture Round ServiceNow · $41.4M

Apr 2009

Private Equity Round ServiceNow · $6M

Audience

Monthly website visitors

3.8M

Month over month-5.3%

Quarter over quarter-2.3%

Top sourceDirect (49.8%)

Ad budget per month$1.1M

Average search rank52

Traffic source mix

Direct

49.8%

Search

39.6%

News

ServiceNow AI Agents Can Be Tricked Into Acting Against Each Other via Second-Order Prompts

Nov 19, 2025 • The Hacker News

ServiceNow scales global AI and workflow operations on Azure Ultra Disk

Nov 11, 2025 • Microsoft

Here’s What Impacted ServiceNow (NOW) in Q3

Nov 3, 2025 • Yahoo Finance

Links

www.servicenow.com

Crunchbase

X (Twitter)

Glassdoor

ServiceNow insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2004

Headquarters

Santa Clara, CA

Employees

10001+

10.5% growth last 12mo

Marketing team

2,162

7% of company

98 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Series C–like · Growing 10.5% last 12 months · More mature · Last funding 3+ years ago

Trend

2021-09-27 -> 2025-12-01

Headcount (12 months)

+10.5%

Last funding round

40 months ago

Negative news (120 days)

0

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

3.8M

Month over month-5.3%

Quarter over quarter-2.3%

Top sourceDirect (49.8%)

Traffic source mix

Direct

49.8%

Search

39.6%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

94 competitor sites

Search traffic: 336.7K organic clicks / 23.6K paid clicks

Organic competitors

0

Paid competitors

5

Keyword change

+8,409

Ad budget per month

$1.1M

Average search rank

52

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

9 / 5

544 reviews saved

Reviews month over month

—

Reviews quarter over quarter

-7.4%

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result

5 open jobs

Open jobs trend: —

Trend

Gartner

Shows Gartner reviews and listed products.

Main result

2,632 Gartner reviews

ServiceNow's cloud‑based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile.

Listed products

22

Reviews

2,632

Employee range

10,001+

Marketing team size

Shows saved marketing team size.

2,162

7% of the company • 98 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 2,162.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

4.4 / 5

Work-life balance

4.2 / 5

Culture

4.4 / 5

Diversity & inclusion

4.4 / 5

Recommend to a friend

89%

Positive business outlook

89%

Funding

Shows saved funding data.

Total funding

$83.7M

Last raise

Post IPO Equity

3 years ago

Funding details

Amount raised

$83.7M

Last round

Post IPO Equity

Last fundraise

3 years ago

News

Shows saved company news.

ServiceNow AI Agents Can Be Tricked Into Acting Against Each Other via Second-Order Prompts

Nov 19, 2025 • The Hacker News

ServiceNow scales global AI and workflow operations on Azure Ultra Disk

Nov 11, 2025 • Microsoft

Here’s What Impacted ServiceNow (NOW) in Q3

Nov 3, 2025 • Yahoo Finance

Loading insights...

Headcount +10.5% year over year

Dec 2006

Series B ServiceNow · $5M

Referral

7.1%

Social

2.1%

Paid referral

1.3%

LinkedIn followers

Follower count and growth

Total followers

1.5M

12-mo growth

+26.9%

Monthly growth

+2%

Salaries

Typical salary range

$146,400 – $256,200

/ yr

Help build salary transparency at ServiceNow

Share your compensation anonymously to see full data.

Contribute

ServiceNow insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2004

Headquarters

Santa Clara, CA

Employees

10001+

10.5% growth last 12mo

Marketing team

2,162

7% of company

98 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Series C–like · Growing 10.5% last 12 months · More mature · Last funding 3+ years ago

Trend

2021-09-27 -> 2025-12-01

Headcount (12 months)

+10.5%

Last funding round

40 months ago

Negative news (120 days)

0

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

3.8M

Month over month-5.3%

Quarter over quarter-2.3%

Top sourceDirect (49.8%)

Traffic source mix

Direct

49.8%

Search

39.6%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

94 competitor sites

Search traffic: 336.7K organic clicks / 23.6K paid clicks

Organic competitors

0

Paid competitors

5

Keyword change

+8,409

Ad budget per month

$1.1M

Average search rank

52

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

9 / 5

544 reviews saved

Reviews month over month

—

Reviews quarter over quarter

-7.4%

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result

5 open jobs

Open jobs trend: —

Trend

Gartner

Shows Gartner reviews and listed products.

Main result

2,632 Gartner reviews

ServiceNow's cloud‑based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile.

Listed products

22

Reviews

2,632

Employee range

10,001+

Marketing team size

Shows saved marketing team size.

2,162

7% of the company • 98 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 2,162.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

4.4 / 5

Work-life balance

4.2 / 5

Culture

4.4 / 5

Diversity & inclusion

4.4 / 5

Recommend to a friend

89%

Positive business outlook

89%

Funding

Shows saved funding data.

Total funding

$83.7M

Last raise

Post IPO Equity

3 years ago

Funding details

Amount raised

$83.7M

Last round

Post IPO Equity

Last fundraise

3 years ago

News

Shows saved company news.

ServiceNow AI Agents Can Be Tricked Into Acting Against Each Other via Second-Order Prompts

Nov 19, 2025 • The Hacker News

ServiceNow scales global AI and workflow operations on Azure Ultra Disk

Nov 11, 2025 • Microsoft

Here’s What Impacted ServiceNow (NOW) in Q3

Nov 3, 2025 • Yahoo Finance

7.1%

Social

2.1%

Paid referral

1.3%

Total followers

1.5M

12-mo growth

+26.9%

Monthly growth

+2%

2023-07-01 -> 2026-02-01

Open jobs growth

—

Biggest role change

—

Latest open role

Sr Mgr, Software Engrg Mgmt