Sr. Social Media Manager

New York City, NY (Hybrid)

$90K/yr – $110K/yrSenior Level5+ years expFull time

Posted 4 hrs ago

Job Summary

Own and lead Raptor North America’s social function, shaping strategy, content, community management, and paid amplification across key platforms while building the US social team and defining service models and roadmaps.

Job Description

Responsibilities

  • As Sr. Social Manager, you will establish and lead Raptor North America’s social team across strategy, organic content, community management, content production and paid amplification. You will be the agency’s senior social voice for the North American team, responsible for the quality of the work, the growth of the service and the confidence clients place in our recommendations.
  • You will work closely with client services, community, strategy, creative, experiential, production and media specialists across the US and Raptor’s wider network.
  • Your role is to turn Raptor’s community intelligence and live experiences into connected social programs that work across markets and platforms.
  • You will directly lead and help develop our talented junior level social professionals.
  • You will provide the direction, coaching and support that enables the wider team to keep developing as the social team grows at Raptor.
  • Define Raptor’s social proposition, service model, pricing and roadmap, with community at its heart.
  • Create and sell insight-led social strategies for current clients, pitches and new-business opportunities.
  • Own channel and platform strategies across TikTok, Instagram, YouTube, LinkedIn and relevant emerging platforms.
  • Build always-on content systems that turn community activity and user-generated content into a reliable publishing pipeline.
  • Set standards for sourcing, permissions, rights management, brand safety and the responsible use of user-generated content.

Requirements

  • At least five years’ experience in social media, preferably within a successful social-first, creative or integrated agency.
  • A strong portfolio of culturally relevant social work for recognised consumer brands.
  • A strong interest in emerging technologies, with experience creating content around technology products and trends.
  • Proven experience developing and presenting social strategies that connect audience insight, creativity and commercial objectives.
  • Hands-on understanding of organic social, community management, content production and paid social amplification.
  • Experience briefing and overseeing creators, designers, photographers, filmmakers, editors and production partners.
  • A record of growing accounts, contributing to pitches or helping sell new social work.
  • Experience managing budgets, scopes, resourcing and delivery across multiple client accounts.
  • Experience leading or developing people, with the ambition to build a high-performing social team.

Preferred

  • An understanding of youth culture, communities, creators and experiential marketing is highly valuable.

Benefits

  • 24 days’ holiday per year
  • Bonus scheme
  • Competitive Health Care & Benefits packages
  • Remote work
  • New business incentives scheme
  • Annual Summer and Christmas parties
  • Team-building and agency activities
  • Discounts on local and national brands and businesses
Raptor logo

Raptor

We are Raptor, the global youth marketing agency.A creative collective that bridges the gap between the next generation and the brands they love. We provide unparalleled access to youth and student communities that represent the heart of culture, delivering marketing campaigns that truly resonate and achieve results. - The pioneers of the global student ambassador programme.- Specialists in on campus activation.- Award winning in-house content creation studio-Thousands of students live on our bespoke reporting and management platformOur mission is to put young voices at the forefront of advertising. Why? Because they think differently. The world is constantly evolving, and we collaborate with the next generation to identify, ideate and execute what’s next, delivering unparalleled creative campaigns that truly resonate.Our campaigns are created for youth, with youth - ensuring that we work collaboratively with the audience as a sounding board for everything we do. We’re a team ingrained in youth culture and representative of the audience. Our personal interests, passions and pain points are reflected in the campaigns we create. We aren’t just talking to the next generation, we are the next generation, paving the way for a new approach to advertising.Every campaign we do aims to make a difference, and give back to the next generation. Through bridging the gap between youth and the brands they love, we create an ecosystem that encourages both to feel inspired, make change and achieve results.

Founded in 2015
London, England, GBR
254 employees (36 in marketing)

Salaries

Posted range

$90K/yr – $110K/yr

Taken straight from the job posting.

The middle of this range ($100K) is 23% above the median base salary for Social Media Manager roles in the United States ($81K).

Social Media Manager median pay in the United States

$83K/yr

Most pay falls between $70K and $98K. Based on 646 salaries.

See all Raptor salaries

Marketing Team

Marketing Team Size
26 (10% of company)
Marketing Roles Posted (Last 30 Days)
3

Headcount Trend

Current headcount: ~249
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Sr. Social Media Manager

Raptor · New York City, NY · Hybrid