Sr. Program Manager - Product Marketing

Responsibilities

• Lead end-to-end GTM programs for priority launches across NetApp’s portfolio, from launch tiering and planning through execution and post-launch review.
• Build and run the integrated launch plan: milestones, dependencies, owners, readiness gates, and risk mitigation.
• Run launch governance, including readiness reviews and go/no-go decisions with executive stakeholders.
• Set the operating rhythm for launch teams, including cross-functional standups, executive readouts, and decision logs.
• Align Product Marketing, Product Management, Sales Enablement, and Corporate Marketing on scope, timing, and deliverables.
• Lead launch-day execution and quickly resolve any issues that come up.
• Track launch health and outcomes, report status clearly to senior leadership, and escalate early when something is at risk.
• Improve the launch playbook, templates, and tooling, including AI-assisted workflows, so each launch runs better than the last.
• Run retrospectives and turn the lessons into process improvements.
• Program manage strategic projects and company- or org-wide initiatives beyond individual launches, such as operating model changes, planning cycles, transformation efforts, or new process and tooling rollouts, from scoping through delivery and adoption.

Requirements

• 12+ years of experience in program management, with significant time spent on B2B go-to-market or product launch programs.
• A track record of leading complex, cross-functional programs with many workstreams running at once.
• Experience driving initiatives that span multiple teams or the whole organization, including change management and executive stakeholder alignment.
• An understanding of how product marketing, sales enablement, and field readiness fit together.
• Strong executive presence and the ability to influence senior stakeholders without direct authority.
• Excellent facilitation skills, including running planning sessions, working sessions, and decision-making forums with cross-functional leaders.
• Hands-on skill with work management tools (Asana or similar) and a structured approach to planning, risk, and reporting.
• Hands-on use of AI tools to improve productivity and program rigor, such as automating status reporting, planning, or content workflows.
• Clear, concise written and verbal communication, including executive-ready updates.
• Curiosity and the ability to pick up new technologies and markets quickly.

Preferred

• Experience in enterprise infrastructure, cloud, data, or storage.
• PMP, PgMP, or Agile certification.