Responsibilities

• Contribute to product strategy and vision by leveraging customer research, VOC analysis, and market insights.
• Partner with Product Management on roadmap alignment to ensure strong product-market fit.
• Analyze market trends, competitive offerings to inform positioning, packaging, and differentiation.
• Continuously monitor, measure, and report on key business and customer metrics.
• Identify areas for optimization through testing, messaging refinement, and GTM improvements.
• Establish baseline performance metrics and post-launch reporting frameworks.
• Lead end-to-end go-to-market strategy for new products, integrations, enhancements, and feature releases.
• Develop launch plans, messaging frameworks, competitive positioning, pricing support materials, and enablement strategies.
• Ensure cross-functional launch readiness across Sales, Marketing, Support, and Customer Success.
• Partner with demand generation teams to align campaigns with persona insights and buyer journeys.

Requirements

• Bachelor's degree.
• 5-7 years of relevant experience.
• Strong understanding of industry practices, tools, systems, and procedures
• Experience developing market requirements for hardware and software products/services
• Ability to build consensus among diverse stakeholders and lead/participate in cross-functional teams
• Demonstrated product management competencies, including VOC and customer focus, analytical and synthesizing ability, strategic thinking and judgement, perseverance and persuasion skills
• Strong verbal, written, presentation, and public speaking skills; ability to deliver difficult messages
• Strong interpersonal, conflict resolution, and partnership-building skills (internal and external)

Preferred

• Knowledge of the dental market and dentistry business

Benefits

• A great place to work with fantastic people
• A career in the healthcare technology industry, with the ability to grow and realize your full potential
• Competitive compensation
• Excellent benefits package – Medical, Dental and Vision Coverage, 401K Plan with Company Match, Paid Time Off (PTO), Sick Leave (if applicable), Paid Parental Leave, Short Term Disability, Income Protection, Work Life Assistance Program, Health Savings and Flexible Spending Accounts, Education Benefits, Worldwide Scholarship Program, Volunteer Opportunities, and more