Sr. Product Marketing Manager

San Jose, CA (On-site)

$222K/yr – $286K/yrSenior Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own end-to-end product lifecycle for Tensilica IP with a focus on automotive, IoT, and mobile markets, translating market needs into competitive, field-ready offerings.

  • Plan demand, coordinate enhancements, and align field communications to drive product success.
  • Manage major customer programs and define future requirements with marketing, engineering, and sales.
  • Coordinate engineering sprints with sales and support feedback to shape the roadmap and GTM plans.

Job Description

Responsibilities

  • Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers.
  • Drive product success by driving customer success and delivering complete products (necessary collateral, software libraries, real time operating systems, demo platforms, competitive analysis, and product marketing activities including trade shows, blog, magazine articles, field training).
  • Manage major and strategic customer programs within Cadence, generating competitive positioning and how-to-win strategy.
  • Identify new opportunities and define future product requirements for Tensilica’s extensible processor technology, with an emphasis in automotive, Internet of Things (IoT), and mobile devices.
  • Coordinate and prioritize product enhancement requests by working directly with marketing, engineering, and sales teams.
  • Champion, author, and coordinate regular communications to field applications engineering and sales teams on new technology and industry developments.
  • Responsible for product management and marketing of Cadence’s current and next generation of Tensilica extensible processor IP.
  • Work with customers, sales, and engineering to drive product success in the marketplace.
  • Gather market requirements, recognize market trends, analyze competition, and define future products.
  • Must be available to work on projects at various, unanticipated sites throughout the United States and internationally.

Requirements

  • Master’s degree in Electrical Engineering, Electronic Engineering, or related field.
  • Minimum four (4) years of experience in the job offered or in a related occupation.
  • Technical expertise in processor architecture to help translate complex engineering concepts into clear product messaging
  • Orchestrate end-to-end product lifecycles by synchronizing engineering sprints with sales requirements and support feedback loops
  • Utilize Tensilica Extension Language (TIE) compiler customize the Cadence Xtensa Processors
  • Cadence Xtensa architecture, including its configurable processor design, multicore capabilities, coherent cache structures, pipeline organization, and processor interface mechanisms
  • Functional safety concepts for supporting safety critical automotive customers
  • Utilize analytical and problem solving for competitive analysis and market evaluation
  • Must be available to work on projects at various, unanticipated sites throughout the United States and internationally.

Benefits

  • Our benefits programs include: paid vacation and paid holidays, 401(k) plan with employer match, employee stock purchase plan, a variety of medical, dental and vision plan options, and more.
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Cadence

Cadence is a market leader in AI and digital twins, pioneering the application of computational software to accelerate innovation in the engineering design of silicon to systems. Our design solutions, based on Cadence’s Intelligent System DesignTM strategy, are essential for the world’s leading semiconductor and systems companies to build their next-generation products from chips to full electromechanical systems that serve a wide range of markets, including hyperscale computing, mobile communications, automotive, aerospace, industrial, life sciences and robotics. In 2024, Cadence was recognized by the Wall Street Journal as one of the world’s top 100 best-managed companies. Cadence solutions offer limitless opportunities—learn more at www.cadence.com.

Founded in 1988
San Jose, California, USA
11K employees (393 in marketing)