Responsibilities

• Develop and execute consumer facing marketing programs and strategic partnerships programs across multiple business functions, driving collaboration, communication, and alignment among cross-functional stakeholders.
• Build and maintain partner relationships to drive brand value, alignment, and marketing execution in line with Nintendo standards through creative and logistical problem solving.
• Evaluate partnership opportunities and develop recommendations that support marketing and business strategies.
• Lead partner outreach, relationship development, and partnership discussions to identify and advance strategic opportunities.
• Manage partnership pipelines, prioritize initiatives, and oversee execution from concept through post program analysis.
• Develop and present to senior management business cases, project plans, and recommendations for leadership approval, considering brand impact and ROI.
• Develops partnership concepts and opportunities aligned with business and intellectual property strategies, and oversees creative asset development and approvals with internal teams and partners as assigned.
• Collaborate with internal cross-functional teams to drive activation and brand awareness on Nintendo channels where appropriate.
• Coordinate internal and external stakeholders, facilitate meetings, and provide project updates to ensure alignment and follow through.
• Strong understanding of marketing best practices and consumer trends for major IP

Requirements

• Minimum 5 years experience in agency or corporate marketing, business development or related/transferable consumer marketing experience.
• Proven record of leading and resolving complex business negotiations with positive results.
• Proven record of coordinating efforts for successful fully-integrated national brand partnerships and consumer promotions (or similar brand marketing experience) with significant market/consumer impact.
• Effective communication skills: ability to ask probing questions, listening to learn and reading/adjusting communication approach based on the audience and situation.
• Critical thinker able to identify action items and interdependencies, with a strong creative mindset.
• Proven ability to understand promotional strategies and tactics to ensure feasibility of core ideas.
• Ability to manage details, competing priorities and work both independently as well as in cross-functional team dynamic.
• Requires in-depth conceptual and practical knowledge in own job family and basic knowledge of related job families.
• Requires in-depth knowledge in own job family and basic knowledge of related job families.
• Undergraduate degree in Marketing, Communications, Business Administration, or equivalent work experience.

Preferred

• Experience working in entertainment marketing (movies, music, theme parks or similar areas) preferred

Benefits

• This position includes a comprehensive benefits package that includes medical, dental, vision, 401(k), and paid time off.