Responsibilities

• Define and execute the partner marketing and growth strategy for Amazon Music partners, delivering against customer acquisition, engagement, and retention goals
• Own and execute the go-to-market of partner launches for growth marketing efforts, including ideation, planning, execution, analysis/reporting, and optimization
• Continually optimize partnerships from launch through ongoing sustaining efforts to maximize offer discoverability, frequency in communications, share of voice and identifying new opportunities within existing partnership
• Lead, implement, and launch partner campaigns with the North Star of delivering best-in-class creative excellence that represents the Amazon Music brand and drives awareness through partners
• Dive deep into data to understand insights and learnings that drive strategy; lead performance management for partners and share market intelligence with stakeholders and teammates
• Collaborate cross-functionally across Product, BI/Data Science, Marketing, Finance, Legal and Business Development to deliver best-in-class campaign opportunities and assets for partners
• Develop efficient, scalable mechanisms that ensure operational efficiency of the team and maximize impact
• Function at a global level, sharing best practices and scaling programs or campaigns that benefit multiple regions
• Experiment with new approaches to drive partnership success and raise the bar on growth marketing innovation

Requirements

• Bachelor's degree or equivalent in a related field
• 8+ years of experience in B2C partner-focused growth marketing or partnership marketing

Preferred

• Experience aggregating and analyzing internal and external campaign metrics to assess performance drivers and identify insights
• Experience working independently with minimal supervision, or experience in guiding, training and mentoring others
• Experience in written and oral communication, including the ability to communicate with all levels in the organization (technical, business, executive)
• Experience in the entertainment/music/streaming industry
• Experience in global and/or centralized marketing leadership teams
• Experience creating centralized programs that can be leveraged on a global scale
• Experience working across multiple geographies and cultures
• Experience designing and executing joint marketing plans with strategic partners with global or multi-market footprint
• Demonstrated track record in developing, implementing, and optimizing multi-channel, integrated marketing campaigns focused on growth/performance marketing
• Experience managing complex, multi-partner relationships and projects in a fast-paced, deadline-driven environment

Benefits

• The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
• USA, CA, Culver City - 122,200.00 - 213,800.00 USD annually
• USA, NY, New York - 134,400.00 - 235,200.00 USD annually
• USA, WA, Seattle - 122,200.00 - 213,800.00 USD annually