Sr Marketing Specialist

Irving, TX (Hybrid)

$64K/yr – $87K/yrSenior Level3+ years expFull time

Posted 1 day ago

Job Summary

Own and coordinate integrated marketing campaigns end-to-end, collaborating with product, BTI, and sales teams while tracking performance to inform future tactics.

  • Coordinate multi-channel campaigns to generate leads and support sales.
  • Partner with regional teams and centers of excellence to ensure smooth execution and impact.

Job Description

Responsibilities

  • Support the regional Marketing Associate Director and team in executing integrated marketing strategies and campaigns to help drive firm revenue growth.
  • Assist in coordinating and implementing multi-channel marketing campaigns and content marketing programs aimed at generating leads and supporting sales efforts.
  • Work with centralized centers of excellence to help ensure smooth execution of assigned marketing activities.
  • Gather and organize input from product, Business and Technology Insights (BTI), and sales teams to help inform campaign messaging and tactics. Collaborate with other marketing team members to develop and distribute campaign content.
  • Draft clear, concise marketing messages and content, ensuring consistency across channels and formats.
  • Work with colleagues across business lines and regions to share marketing ideas and support integrated activities.
  • Track and report on marketing performance using established metrics and analytics. Share findings and suggest improvements to enhance campaign impact.
  • Support demand generation activities by helping communicate key messages and campaign details to the sales organization.
  • Build strong working relationships with sales teams and regional leaders.
  • Monitor KPIs and campaign metrics and assist in evaluating campaign effectiveness to inform future tactics.

Requirements

  • Bachelor’s degree in marketing, business, or a related field.
  • 3–5 years of relevant marketing experience, preferably in a B2B or large/global company environment.
  • Hands-on experience supporting and executing integrated marketing or demand generation programs; experience engaging executive-level audiences is a plus.
  • High attention to detail and strong problem-solving skills with consistent follow-through.
  • Advanced organizational and communication skills; able to manage multiple projects and collaborate with stakeholders.
  • Ability to adapt and work effectively in a fast-paced, dynamic, and collaborative environment.
  • Proficient with CRM (Salesforce), experience with CMS (Adobe AEM), data analytics platforms (Power BI, Google Analytics), and AI tools (Chat GPT, Notebook LM, Copilot).
  • Intermediate to advanced Excel skills (formulas, pivot tables) and strong PowerPoint capabilities.
  • Excellent English written and verbal communication skills.
  • Strong analytical skills and a data-driven mindset; able to interpret and present marketing data.

Preferred

  • Experience engaging executive-level audiences is a plus.

Benefits

  • Competitive salary, generous paid time off policy, charity match program, Medical, Dental & Vision Plans, Parental Leave, Employee Assistance Program (EAP), 401K matching, and more!
  • Gartner offers market leading benefit programs including generous PTO, a 401k match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more.
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Gartner

We deliver actionable, objective business and technology insights. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.Our unrivaled combination of business and technology insights steers clients toward the right decisions on the issues that matter most. As a $6.3 Billion company, with 21,000 associates, and a member of the S&P 500, we are an objective partner with 14,000 client enterprises in 90 countries and territories — across every major function, geography, industry and market sector — and boast 45+ years of experience providing insights and expert guidance to client enterprises worldwide.To learn more about how we guide the leaders who shape the world. visit gartner.com. Gartner, Inc. (NYSE: IT) Community guidelines: https://gtnr.it/3tceMrUC-level Insights of the Week LinkedIn Newsletter: https://gtnr.it/4c56S97

Founded in 1979
Stamford, Connecticut, USA
24K employees (1,264 in marketing)

Salaries

Posted range

$64K/yr – $87K/yr

Taken straight from the job posting.

The middle of this range ($76K) is 8% above the median base salary for Marketing Specialist roles in the United States ($70K).

Marketing Specialist median pay in the United States

$70K/yr

Most pay falls between $60K and $79K. Based on 732 salaries.

See all Gartner salaries

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Sr Marketing Specialist

Gartner · Irving, TX · Hybrid