Sr. Marketing Operations Manager at Bloomerang | USA | $98K/yr – $150K/yr

Sr. Marketing Operations Manager

USA (Remote)

$98K/yr – $150K/yrSenior Level6+ years expFull time

Posted 5 months ago

Job Summary

Drive marketing operations and campaigns for a B2B SaaS company, owning automation, data quality, and cross-functional enablement.

Own and optimize marketing automation ecosystem (Marketo/HubSpot) for scalable growth.
Must-have: 6+ years of Marketing Operations in B2B SaaS with Marketo/HubSpot expertise.
Standout: Strong cross-functional partnership and data-quality improvements.

Job Description

Responsibilities

Own and optimize the marketing automation ecosystem (Marketo and/or HubSpot), ensuring it is architected to support scalable growth and efficient campaign execution
Execute end-to-end marketing campaigns, including build, QA, testing, segmentation, and deployment across email, nurture, and integrated programs
Manage and optimize marketing tech stack integrations (e.g., Salesforce, enrichment tools), ensuring seamless data flow, field governance, and system interoperability
Define and refine lead management processes, including lead scoring, lifecycle stages, routing logic, and Sales handoff in partnership with Revenue Operations
Partner cross-functionally with Demand Generation, Lifecycle Marketing, Sales, and Revenue Operations to translate strategy into high-performing campaigns and workflows
Build and maintain reporting dashboards to track campaign performance, funnel conversion, and ROI, delivering actionable insights to stakeholders
Champion data quality, enrichment, and process improvements to enhance segmentation, personalization, operational efficiency, and overall marketing performance

Requirements

6+ years of Marketing Operations experience in B2B SaaS companies: You’ve managed complex marketing systems and programs that drive pipeline and revenue.
Deep expertise in Marketo and/or HubSpot: You can build and optimize workflows, nurture campaigns, lead scoring models, and lifecycle programs.
Lead scoring and lifecycle mastery: You define and optimize MQL definitions, scoring models, and routing rules to maximize conversion and Sales alignment.
Marketing system integrations experience: You’ve managed integrations between Salesforce, MAPs, enrichment tools, and other SaaS platforms to ensure clean, actionable data.
Process builder and systems thinker: You document processes, identify bottlenecks, and implement scalable workflows that improve efficiency.
Self-sufficient and execution-oriented: You’re not afraid to roll up your sleeves and drive projects end-to-end, from strategy through execution, independently and effectively.
Experience with enrichment and data quality tools (Clay/6sense): You optimize enrichment workflows to improve lead quality, segmentation, and campaign targeting.

Benefits

Health + Wellness You’ll have access to generous health, vision, and dental insurance options as well as HealthiestYou, a healthcare service that offers convenient, confidential access to quality doctors 24/7, anytime, anywhere.
Time Off You\'ll get a competitive PTO package that includes 20 PTO days, 3 flex days, 4 optional volunteer days, 12 paid holidays, as well as paid parental leave. More is more!
401k You\'ll receive a 401k match to help invest in your future.
Equipment Everything you need to be successful, shipped right to your door. You got this. We got you.

Bloomerang

3.4 Glassdoor

Bloomerang is the Giving Platform built for purpose, trusted by 24,000+ nonprofits to raise more funds, retain more supporters, and create lasting change. By unifying fundraising, CRM, and volunteer management in one easy-to-use platform, Bloomerang gives organizations a complete view of every supporter and the tools to build stronger relationships. Backed by expert support and a team passionate about nonprofit success since 2012, Bloomerang is more than software—it’s a growth partner for missions that matter. Learn more at bloomerang.com.

Founded in 2012

Indianapolis, Indiana, USA

568 employees (45 in marketing)

bloomerang.com

58% recommend to a friend

53% CEO approval