Sr. Marketing Operations Consultant at Iron Horse | Portland, OR | $90K/yr – $120K/yr

Iron Horse

Sr. Marketing Operations Consultant

Portland, OR (Remote)

$90K/yr – $120K/yrSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Drive AI-enabled marketing operations for B2B clients using Salesforce and Marketo to design, implement, and optimize multi-channel journeys.

Own client engagements and design AI-enabled marketing operations for B2B campaigns
Must-have: 8+ years in senior marketing operations with Salesforce and Marketo; MCA cert
Standout: Deep multi-platform journey expertise across Marketo, Salesforce, and third-party tools

Job Description

Responsibilities

Engage with B2B clients to understand their business requirements and marketing objectives.
Assess, design, and implement effective AI-enabled marketing operations strategies.
Present marketing plans, best practices, and results to clients and work closely with clients to meet their business needs.
Lead client engagements and collaborate with internal teams to ensure successful outcomes.
Design, implement, and optimize marketing automation workflows to enhance lead generation, nurturing, and conversion processes.
Provide hands-on expertise in configuring, optimizing, and maintaining Marketo and Salesforce.com to meet and exceed client goals.
Utilize Marketo and Salesforce.com to create advanced campaigns, scoring models, and automated customer journeys.
Work with email and landing page templates in an HTML editor to produce campaigns without developer assistance 90% of the time.
Develop and implement data management strategies to ensure data accuracy, cleanliness, and compliance.
Generate reports and dashboards in Salesforce.com and Marketo to support business decision making.

Requirements

Minimum of 8 years of experience in a senior marketing operations role, with a focus on B2B clients.
Extensive knowledge and hands-on experience with Salesforce.com and Marketo (+ HubSpot ideally)
Marketo MCA certification is required. Salesforce.com certification is highly preferred.
Working knowledge of Demandbase and/or Clay is preferred.
Experience using AI for marketing operations and demand generation using Claude, Clay, ZoomInfo GTM studio, and allGood is desired.
Bachelor’s degree in Marketing, Business, or a related field.
Prior agency or client-facing consulting experience preferred

Preferred

HubSpot familiarity
Experience with ZoomInfo GTM Studio, Clay, Demandbase (beyond core requirements)
Experience enabling multi-channel journeys with third-party solutions

Benefits

medical, dental, vision insurance
paid time off
401(k)
basic life insurance
Flexible Savings Account
Long term and short term disability insurance

Iron Horse

Iron Horse specializes in creating demand for the technologies that are transforming the world. We're dataheads, creative thinkers, and demand gen experts with a collective passion for connecting the dots between marketing efforts and results. We work together in cross-functional teams to develop unique, data-driven programs that cultivate long-lasting relationships and drive growth.Based in San Ramon, CA and Portland, OR, we have a welcoming culture that celebrates thinking differently and pursuing excellence to drive growth.

Founded in 2001

San Ramon, California, USA

210 employees (27 in marketing)

www.ironhorse.io