Sr. Marketing Manager, Whole Foods Market

Responsibilities

• Own the long-term Organic Search strategy for Whole Foods Market, prioritizing technical SEO, content, structured data, and AI search readiness to improve discoverability and customer acquisition.
• Set strategy, priorities, and success measures across WFM.com Onsite, Google Listings, and Venues & Amenities, providing functional direction and resolving dependencies across workstreams.
• Develop a deep understanding of customer needs, search behavior, competitive experiences, and emerging trends to identify growth opportunities and improve the customer experience.
• Establish measurement frameworks to evaluate traffic, engagement, conversion, and business impact. Own Weekly Business Review (WBR) and Monthly Business Review (MBR) reporting and monthly leadership updates, translating findings into recommended actions, experiments, and investment decisions.
• Partner with Product, Engineering, Analytics, Paid Media, Creative, Merchandising, Program Marketing, and external vendors to influence roadmaps, secure prioritization, and deliver initiatives from concept through scaled execution.
• Build scalable mechanisms for roadmap intake, prioritization, and governance; identify gaps in tools and processes and partner with technical teams to improve efficiency and functionality.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience communicating results to senior leadership
• Experience using Microsoft Excel to manipulate and analyze data

Preferred

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.