Responsibilities

• Setting the direction for WDG’s marketing efforts
• Turning positioning and value into coherent campaigns and programs
• Generating and nurturing leads through LinkedIn, email, web, and partner channels
• Planning and executing integrated programs that support pipeline goals
• Tracking performance metrics tied to awareness, qualified leads, and the sales pipeline, and reporting on what works, what isn’t, and where to adapt
• Working closely with leadership to align marketing with business needs

Requirements

• 5+ years of B2B marketing, demand generation, or growth experience
• Experience owning marketing work from strategy through execution
• Strong understanding of lead generation, nurture, and funnel dynamics
• Comfort using data to make decisions and inform next steps
• A self-directed approach and readiness to take responsibility

Preferred

• Experience marketing professional services, agencies, or enterprise offerings
• Familiarity with LinkedIn as a primary demand channel
• Close collaboration with sales or leadership on pipeline goals
• Experience building repeatable marketing processes

Benefits

• industry competitive benefits and perks, such as comprehensive health benefits, unlimited PTO, 401(k) with company matching, and company-paid life insurance.