Sr. Marketing Governance Strategy Manager

Tustin, CA (On-site)

$109K/yr – $147K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Drive cross‑functional enterprise marketing planning and governance for Kia’s brand and launches.

  • Own the enterprise marketing master roadmap and integrated project plans from kickoff through delivery.
  • Must-have: 8+ years in marketing operations, integrated planning, or cross‑functional project management.
  • Standout: Automotive OEM experience and experience coordinating with production, media, PR, and partnerships.

Job Description

Responsibilities

  • Partner with Marketing leadership during annual and quarterly planning cycles to align cross‑functional timing across production, media, retail, PR, partnerships, and finance.
  • Translate Brand and General Marketing strategies into integrated execution roadmaps.
  • Identify priority conflicts or resource constraints early and recommend sequencing adjustments.
  • Establish structured launch frameworks that clarify accountability and cross-team coordination.
  • Lead recurring strategic alignment checkpoints to ensure clarity on priorities, risks, and required decisions.
  • Maintain and manage the enterprise marketing master roadmap to ensure cross-channel synchronization.
  • Provide structured visibility into launch readiness, timing and budget risks, while tracking decisions and escalation pathways to maintain momentum and accountability.
  • Deliver executive-ready summaries that connect execution status to business impact.
  • Coordinate implications of scope, budget, or timing changes across the marketing portfolio.
  • Assess downstream impacts on production schedules, retail readiness, and financial planning.

Requirements

  • 8+ years of experience in marketing operations, integrated marketing planning, or project management within a cross-functional marketing organization
  • 5+ years of experience working in production, media, PR, experiential, and/or partnerships workstreams highly preferred
  • Experience defining reporting requirements and translating data into clear, executive-level insights and recommendations
  • Automotive OEM experience is preferred
  • Bachelor’s degree or equivalent experience required

Preferred

  • Masters or MBA is a plus.
  • Automotive OEM experience is preferred.

Benefits

  • Kia provides team members with competitive benefits including premium paid medical, dental and vision coverage for you and your dependents, 401(k) plan matching of 100% up to 6% of the salary deferral, and paid time off. Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer hours, and premium lifestyle amenities at our corporate campus in Irvine, California.