Responsibilities

• Launch execution & downstream marketing
• Own and execute the downstream commercial launch plan for Juveena, including tactical campaigns and pull-through programs that drive awareness, trial, adoption, and repeat utilization across target accounts.
• Build and maintain the field marketing toolkit (sell sheets, procedural guides, patient education, digital and congress materials, competitive tools) and own the customer-facing content lifecycle through medical, legal, and regulatory review.
• Lead marketing strategy for priority society meetings and congresses, track launch KPIs, and translate commercial objectives and field feedback into marketing priorities.
• Sales enablement & field support
• Support and deliver sales training content, and serve as a day-to-day product expert and first point of contact for the field.
• Equip sales with objection handling, competitive positioning, and account-level playbooks that shorten the path to adoption.
• Participate in priority field visits and early launch cases to support surgeon onboarding, and continuously refine sales tools and training based on field feedback and launch performance.
• Surgeon, KOL & customer engagement
• Manage relationships with surgeon key opinion leaders and build peer-to-peer, preceptorship, and advisory programs; plan and execute society, congress, and tradeshow presence, including AAGL and ASRM.

Requirements

• Seven or more years of progressive commercial experience in the medical-device industry, including downstream product marketing, product management, or commercialization; exceptional candidates with fewer years and directly relevant launch experience will also be considered.
• Bachelor's degree (Business, Life Sciences, Marketing, Engineering, or a related field), or equivalent experience.
• MBA or equivalent preferred.
• Demonstrated success supporting or leading a U.S. medical-device product launch, including sales enablement and physician or KOL engagement.
• Familiarity with the minimally invasive gynecology (MIGS) community, or closely adjacent women's health, OB/GYN, or surgical specialty experience.
• Comfortable in a fast-paced start-up environment with shifting priorities.
• Prior experience in an operating room or cadaver lab setting.
• Proficient with Microsoft Office Suite, including Outlook, Excel, PowerPoint, and Word.

Preferred

• Field sales experience, existing AAGL/ASRM relationships, or experience commercializing a Class II or Class III device or a pre-commercial-to-commercial transition.
• Experience in an early-stage medical-device company, including working across medical, clinical, regulatory and legal review processes for promotional materials.
• Experience partnering with R&D, engineering, or product development teams to translate market and customer insight into product requirements.