Sr. Manager - Loyalty Go-to-Market

Richfield, MN (Hybrid)

$93K/yr – $167K/yrSenior LevelFull time

Posted 1 day ago

Job Summary

Own the end-to-end membership promotions and omnichannel experience, leading a team of analysts to optimize offers, measurement, and cross-functional execution across Marketing, Pricing, Sales Enablement, and Digital Creative.

  • Lead omnichannel member experience roadmap and promotions optimization
  • Build and coach analytics team to drive membership performance
  • Translate customer and financial insights into future campaigns and strategies

Job Description

Responsibilities

  • Own membership promotional planning and execution, actively managing the promotional calendar, offer investment, and budget performance while optimizing targeted loyalty offers to accelerate acquisition, engagement, retention, and profitable growth.
  • Establish the offer measurement framework, evaluate offer performance and translate customer and financial insights into recommendations that shape future campaigns and strategies.
  • Leads and facilitates recurring cross-functional business rhythms with Pricing, Marketing, Sales Enablement, and Digital Creative teams to strengthen execution, set priorities and deliver effective business outcomes.
  • Set the vision and roadmap for the omnichannel member experience, ensuring member benefits and promotional offers are consistently delivered across sales and fulfillment channels.
  • Lead, coach, and develop a team of analysts. Establish priorities, clarify accountabilities, and build capabilities that improve membership performance.

Requirements

  • 5 or more years of experience in category or brand marketing, category management, pricing or promotion management or relevant business team experience.
  • 3 or more years of cross-functional leadership and influence
  • 3 or more years of people management experience
  • Demonstrated analytical and data interpretation skills

Preferred

  • Bachelor’s degree in marketing, business or related field, or equivalent practical experience.
  • Process improvement or project management skills
  • Experience with loyalty, lifecycle, CRM, retail, or omnichannel marketing programs
  • Experience with campaign measurement, budget tracking, process improvement, or project management tools.
  • Proficiency in Microsoft Excel and PowerPoint, with the ability to create clear performance updates for business partners.

Benefits

  • Competitive pay
  • Generous employee discount
  • Physical and mental well-being support
  • Best Buy provides different types of leaves of absence (LOA) and potential pay sources to employees based on eligibility. The length of your LOA depends on your situation, where you live, your full-time or part-time employment status, and federal and state regulations. Intermittent or reduced-schedule leave is also available for certain medical or family care leaves. Paid time off (vacation or PTO) is offered to full-time and part-time employees based on work location, employment status, salary or hourly status (exempt/non-exempt), and years of continued or bridged service.
  • Certain roles, where market norms demand it, are eligible for various forms of incentive pay to drive performance and offer recognition for achieving financial and strategic results.
  • For more information about benefits, LOA and paid time off, please refer to our Benefits Guide .
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Best Buy

3.6 Glassdoor

At Best Buy, our purpose is to enrich lives through technology. We do that by leveraging our unique combination of tech expertise and human touch to meet our customers’ everyday needs, whether they come to us online, visit our stores or invite us into their homes. With over 1,000 stores and more than 90,000 employees in the United States and Canada, we solve key human needs in the areas of productivity, security, health, entertainment, connectivity, and more. We’re a community of courageous change-makers, ambitious collaborators, and inspiring friends. Whether it’s working as a Geek Squad Agent, an in-store advisor, or in our corporate office, we offer each other support and prepare for what might come next. We wake up every morning so we can do our part in shaping the future of a changing world. Together, we raise the bar for what’s possible and dream up new solutions to problems we’ve never encountered. We master innovative skills that we didn’t know were within grasp and turn everyday interactions into human connections built to last. If change motivates you, if technology inspires you — we’re here for you. Tomorrow works here™.

Founded in 1966
Richfield, Minnesota, US
73K employees (3,120 in marketing)
60% recommend to a friend
35% CEO approval

Salaries

Posted range

$93K/yr – $167K/yr

Taken straight from the job posting.

See all Best Buy salaries

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Sr. Manager - Loyalty Go-to-Market

Best Buy · Richfield, MN · Hybrid