Sr. Manager, Enterprise Social

Responsibilities

• Define and evolve TAG's enterprise social voice, tone, and content pillars, distinct from and complementary to individual brand voices
• Build and maintain an enterprise content calendar spanning company milestones, culture, leadership visibility, talent/employer brand, community impact, and industry thought leadership
• Develop and produce (or oversee production of) content including copy, graphics, and video in partnership with Creative
• Support and manage the Employer Brand and Recruitment voice
• Ensure enterprise content reflects TAG's multi-brand structure accurately and consistently
• Partner with senior leaders (CEO, CCO, and other executives) to build and manage their presence on LinkedIn and other relevant platforms
• Ghostwrite and/or coach leaders on thought-leadership posts, comments, and engagement that build credibility and visibility for TAG
• Identify speaking opportunities, awards, and press moments that can be amplified through enterprise social channels
• Own day-to-day management of all enterprise-level social accounts: publishing, community management, and timely response to comments and messages
• Establish and maintain platform-specific best practices and posting cadences for LinkedIn, Facebook, and Instagram

Requirements

• 5+ years of experience in social media management, corporate communications, or employer branding, with direct ownership of enterprise/corporate-level channels
• Proven experience managing executive or leadership social presence (e.g., LinkedIn thought leadership)
• Strong writing and editing skills, with the ability to flex tone across audiences (talent, media, industry, leadership)
• Experience with social media management and listening tools (e.g., Sprout Social, Hootsuite, Brandwatch)
• Comfort working cross-functionally across Marketing, Communications, HR, and executive stakeholders
• Strong analytical skills; ability to translate social data into actionable insight

Preferred

• Experience in a multi-brand, multi-location, or franchise/healthcare organization
• Experience supporting employer branding or talent marketing initiatives
• Familiarity with crisis communications or reputation management protocols
• Video and light design skills (e.g., Canva, CapCut, Adobe Express)

Benefits

• A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match