Sr. Editorial Content Marketing Manager , Amazon Ads

New York City, NY (On-site)

$155K/yr – $210K/yrSenior Level8+ years expFull time

Posted 20 hrs ago

Job Summary

Own and drive end-to-end content programs for Amazon Ads, translating storytelling into editorial content across funnel stages and cohorts, while integrating AI-enabled workflows to scale output and maintain brand standards.

  • Lead cross-functional content strategy and calendar
  • Manage branded content programs with publishers and external partners

Job Description

Responsibilities

  • Translate narrative-driven messaging frameworks into compelling, high-quality website editorial content across all stages of the funnel (awareness, consideration, conversion) and all customer cohorts (Enterprise, SMB, Agency)
  • Write and deliver thought leadership content, articles, sponsored content, case studies, video scripts, research narratives, guides, blog posts, and other formats that drive brand awareness and shift perceptions through data-driven storytelling
  • Program manage the end-to-end production of branded/sponsored content initiatives with premium third-party publishers, from ideation through execution
  • Leverage AI tools (e.g., generative AI platforms, AI writing assistants, custom AI agents) as a core part of the content creation workflow to increase messaging consistency and scale of content output
  • Serve as a brand guardian and content quality bar raiser, ensuring all content—whether created internally, by AI tools, or by external partners—meets Amazon Ads editorial standards and brand guidelines
  • Champion AI-first content creation methodologies across the marketing organization, sharing learnings, best practices, and demonstrating the art of the possible with AI-assisted content development
  • Develop and maintain a content calendar that balances always-on content needs with campaign-driven initiatives and emerging opportunities

Requirements

  • 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience
  • Bachelor's degree
  • 2+ years of experience using AI tools (AI writing assistants, AI content platforms) in a professional content creation capacity
  • Demonstrated ability to manage complex, highly visible projects with aggressive deadlines across multiple simultaneous workstreams
  • Experience managing external agency and publisher relationships, including contract execution and deliverable management
  • Proven track record of writing and delivering high-quality B2B content across multiple formats (news articles, thought leadership, case studies, sponsored content)
  • Experience presenting metrics and progress to goal to senior leadership

Preferred

  • Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
  • Experience presenting creative concepts effectively to senior executives
  • Experience managing multiple projects and meeting aggressive deadlines
  • Digital advertising and advertising technology industry experience
  • Experience leading innovative creative development from concept to delivery across internal teams, external agencies, and publishers
  • Experience with sponsored content and branded content partnerships with premium B2B publishers
  • Experience developing governance frameworks, content standards, and operational processes for content marketing programs
  • Experience with B2B marketing measurement and attribution, including content performance analytics

Benefits

  • Health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching, paid time off, and parental leave
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Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1."​ What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.

Founded in 1901
Seattle, WA, US
728K employees (58,003 in marketing)

Salaries

Posted range

$155K/yr – $210K/yr

Taken straight from the job posting.

The middle of this range ($183K) is 45% above the median base salary for Senior Content Marketing Manager roles in the United States ($127K).

Senior Content Marketing Manager median pay in the United States

$129K/yr

Most pay falls between $120K and $145K. Based on 30 salaries.

See all Amazon salaries

Funding

Total Funding
$8.1B
Last Raise
$8B
Post IPO Debt, 3 years ago

Funding History

  • Jan 2023
    Post IPO Debt • $8B
  • Jul 2001
    Post IPO Equity • $100M
  • Jun 1996
    Series A • $8M

Traffic Signals

Monthly Visitors
3M
Monthly Google Ads Budget
$281
Traffic Source Mix
Search
46.3%
Direct
40.5%
Referral
9.1%
Social
2.6%
Paid
1.3%

Headcount Trend

Current headcount: ~765.9K
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Sr. Editorial Content Marketing Manager , Amazon Ads

Amazon · New York City, NY · On-site