Sr. Director, Marketing Program Management

Responsibilities

• Own the end-to-end GTM operating model for marketing — from campaign intake and prioritization through briefing, launch, measurement, and retrospective — across all functions and markets.
• Run the planning cadence (annual, quarterly, and campaign-level) that turns CMO strategy into a sequenced, resourced, and committed roadmap.
• Drive cross-functional launches with Content, Product, Engineering, Data, Ad Sales, Legal, and Finance, creating clarity and accountability around scope, dependencies, decision-making, and timing.
• Localize the model for international markets — build a framework that lets regional teams move fast and stay locally relevant without re-inventing global process. As well as learnings to be shared across markets.
• Establish a single source of truth for the marketing calendar, program status, risks, and decisions, and key work and learnings across markets — so teams can see what’s happening, anticipate collisions, and quickly identify where decisions are needed.
• Budgeting & Resourcing: Own the marketing budget process in partnership with Finance: build it, track it, reforecast it, and tie spend to outcomes.
• Build and maintain the resourcing model across in-house teams, agencies, and contractors — with real visibility into capacity, utilization, and where we are over- or under-invested.
• Partner with functional leaders to Lead agency and vendor operations — including scoping, SOWs, performance reviews, and consolidation decisions.
• Make trade-offs visible so the CMO and their leadership team can decide what to fund, what to defer, and what to stop.
• Systems & Tooling: Own the marketing workflow and tech stack — project management, creative operations, asset management, briefing, approvals, and reporting.

Requirements

• 12+ years of experience in program management, marketing operations, or GTM operations, including 5+ years building and leading teams.
• Experience at a high-growth technology company or a major agency — ideally both — operating across multidisciplinary teams spanning brand, creative, growth, product, data, and engineering.
• Proven ownership of a large marketing budget and a resourcing model spanning internal teams and external partners.
• Demonstrated international scope — you have run programs across multiple markets and understand the realities of localization, regional autonomy, and time zones.
• Deep systems and tooling fluency — you have selected, implemented, and driven adoption of workflow and marketing operations platforms, not just used them (data analytics, BI software, project management, content management, sales enablement, and legal and finance tools).
• Hands-on, demonstrable AI proficiency — you can speak concretely about workflows you have rebuilt with AI and the results you got.
• Exceptional executive communication — you can distill a complex portfolio into a clear one-page narrative for a CMO or an executive team.
• Comfort with ambiguity and a bias to build — you are energized by installing structure where little exists, without smothering a creative culture.

Preferred

• Experience in streaming, media, entertainment, or another consumer subscription or consumer tech business, preferred.
• Experience standing up a program management function from scratch, peferred.

Benefits

• High cost labor markets such as but not limited to Los Angeles, New York City, and San Francisco
• Tubi is a division of Fox Corporation, and the FOX Employee Benefits summarized here , covers the majority of all US employee benefits. The following distinctions below outline the differences between the Tubi and FOX benefits:
• - For US-based non-exempt Tubi employees, the FOX Employee Benefits summary accurately captures the Vacation and Sick Time.
• - For all salaried/exempt employees, in lieu of the FOX Vacation policy, Tubi offers a Flexible Time off Policy to manage all personal matters.
• - For all full-time, regular employees, in lieu of FOX Paid Parental Leave, Tubi offers a generous Parental Leave Program, which allows parents twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement of a child in addition to applicable government leave program(s) and FOX’s short-term disability policy. This time is 100% paid through a combination of any applicable state, city, and federal leaves and wage-replacement programs in addition to contributions made by Tubi.
• - For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.