Sr. Director of Inbound Product Marketing

Mountain View, CA (Hybrid)

$156K/yr – $304K/yrSenior LevelFull time

Posted 2 days ago

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Job Summary

Own the inbound product marketing strategy for Copilot in M365, lead a product marketing team, shape direction from concept to adoption, and collaborate across product, sales, and marketing to drive go-to-market and customer value.

  • Own strategy and storytelling for Copilot in the M365 suite
  • Partner with product, sales, and marketing to enable adoption and advocacy

Job Description

Responsibilities

  • Define and drive the inbound product marketing strategy for Copilot in the M365 productivity apps, shaping how customers discover, adopt, and build lasting habits with Copilot—while ensuring alignment with broader Microsoft 365 and Microsoft AI strategies and business goals.
  • Lead and develop a high-performing team of product marketers, setting clear direction and priorities, coaching for impact, and raising the bar on strategic thinking, execution, and cross-functional influence.
  • Shape product direction from early concept through scaled adoption, synthesizing market, customer, and competitive insights to influence roadmaps, ensure product‑market fit, and deliver differentiated customer value.
  • Craft clear value propositions, positioning, and compelling narratives that articulate how Copilot in the productivity apps work together to help customers get oriented, get started, and get real work done.
  • Operate as a connector and facilitator, coordinating across product management, engineering, design/UX, business planning, finance, sales, and marketing to align teams around shared goals—often leading through influence rather than authority.
  • Build and maintain trusted relationships with senior product leaders and executive stakeholders, using judgment and market perspective to guide decision-making, align resources and priorities, and act as a trusted advisor.
  • Develop and deliver integrated marketing and enablement assets across channels—including product narratives, demos, presentations, blog content, field tools, and training materials—to drive awareness, adoption, and advocacy.
  • Serve as a voice of innovation to the field, translating product vision into practical guidance for sales and customer success teams, supporting key customer engagements, and ensuring feedback informs product and marketing strategy.
  • Collaborate closely with PR/communications, analyst relations, and design/UX teams to represent the Copilot experience portfolio and tell a cohesive, differentiated story across internal and external audiences.
  • Embody our Culture and Values

Requirements

  • Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in product marketing, product management, business development, or related roles
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in product marketing, product management, business development, or related roles
  • OR equivalent experience.
  • 6+ years people management experience.

Preferred

  • Master's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in product marketing, product management, business development, or related roles
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 15+ years experience in product marketing, product management, business development, or related roles
  • OR equivalent experience.
  • 8+ years people management experience.
  • Extensive experience leading cross-functional new product or incubation programs in technology, with a track record of taking products from early concept through launch and early adoption.
  • Experience influencing without authority.
  • Experience creating comprehensive go-to-market and launch strategies, including positioning, messaging, field enablement, and demand generation.
  • Experience working with AI-driven products and agentic architectures, particularly within the Microsoft 365 ecosystem.
  • Experience partnering with engineering teams to influence product roadmaps and bring innovative solutions to market.
  • Experience representing products in analyst briefings, press interviews, industry events, and customer meetings.
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Microsoft

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

Founded in 1975
Redmond, Washington, US
237K employees (11,715 in marketing)

Traffic Signals

Monthly Visitors
1.3B
Monthly Google Ads Budget
$5.2M
Traffic Source Mix
Search
33.6%
Direct
56.9%
Referral
7.3%
Social
0.4%
Paid
1.2%

Headcount Trend

Current headcount: ~225.8K

Marketing Team

Marketing Team Size
6,377 (3% of company)
Median Career Experience
21 years
Median Tenure
14.3 years
Marketing Roles Posted (Last 30 Days)
49

Funding

Total Funding
$1M
Last Raise
$1M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Jan 2020
    Post IPO Equity
  • Sep 1981
    Series Unknown • $1M

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