Responsibilities

• Lead Dayforce’s Digital Experience & Engagement Strategy
• Define and execute the long-term vision, strategy, and roadmap for Dayforce’s digital engagement ecosystem.
• Transform Dayforce’s digital presence beyond traditional web experiences to include AI assistants, conversational interfaces, search platforms, industry communities, and emerging digital channels.
• Modernize digital engagement strategies, platforms, and operating models to align with evolving buyer behaviors and AI-driven engagement patterns.
• Lead executive alignment and change management initiatives that support digital transformation.
• Orchestrate connected buyer journeys across owned, earned, AI-mediated, and third-party channels.
• Partner with operations teams to leverage behavioral, intent, and engagement signals to improve personalization, targeting, and conversion.
• Own content architecture and strategy, ensuring structured, reusable, and AI-ready content across channels.
• Establish a scalable content supply chain that supports all digital experiences.
• Apply digital product management principles including roadmap prioritization, customer research, experimentation, and value realization.

Requirements

• 12+ years of progressive leadership experience in digital experience, digital engagement, web strategy, digital transformation, or related disciplines.
• Proven experience developing and executing digital strategies that support customer engagement, pipeline generation, and revenue growth.
• Demonstrated experience applying AI technologies to improve customer acquisition, engagement, marketing performance, or operational efficiency.
• Proven success leading enterprise-scale digital transformation initiatives.
• Experience managing multidisciplinary teams across engineering, production, analytics, and platform management functions.
• Demonstrated responsibility for managing digital technology investments, budgets, agencies, and vendor relationships.
• Strong executive communication, stakeholder management, and change leadership capabilities.
• Deep understanding of digital product management, content strategy, analytics, experimentation, and customer journey optimization.

Preferred

• Experience leading AI-first digital transformation initiatives within B2B SaaS organizations.
• Expertise in Search Everywhere, Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO) strategies.
• Experience scaling AI-enabled content operations and personalization programs.
• Strong understanding of enterprise marketing technology ecosystems and modern digital engagement platforms.
• Proven ability to connect digital experience investments directly to revenue growth and business outcomes.

Benefits

• Dayforce is fueled by the diversity of our talented employees. We are an equal opportunity employer and consider and embrace ALL individuals and what makes them unique.
• Dayforce employees and their families are eligible to participate in medical, dental, vision, and life insurance.
• Dayforce employees are also eligible to participate in a 401k plan (plus match) and a Global Employee Stock Purchase Plan.
• Employees also receive unlimited Time Away From Work, 10 paid US holidays, up to 80 hours of paid sick time and 17 weeks of paid parental leave.
• We provide opportunities to thrive both in your career and personal life through Dayforce Cares and volunteer days.