Sr. Demand Generation Manager

New Jersey, USA (Hybrid)

$125K/yr – $135K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Drive demand generation and customer marketing strategy for a SaaS healthtech company.

  • Define and optimize customer demand generation campaigns across Marketing and cross-functional channels.
  • Own cross-sell pipeline targets and report on health to Marketing and executives.
  • Scale net revenue retention and expansion across the customer base.

Job Description

Drive demand generation and customer marketing strategy for a SaaS healthtech company.

  • Define and optimize customer demand generation campaigns across Marketing and cross-functional channels.
  • Own cross-sell pipeline targets and report on health to Marketing and executives.
  • Scale net revenue retention and expansion across the customer base.
CentralReach logo

CentralReach

4.2 Glassdoor

CentralReach provides the leading Autism and IDD Care software and services platform to help children and adults diagnosed with autism and related intellectual and developmental disabilities - and those who serve them - unlock potential, achieve better outcomes, and live more independent lives.

Founded in 2010
Fort Lauderdale, Florida, USA
372 employees (28 in marketing)
84% recommend to a friend
92% CEO approval

Traffic Signals

Monthly Visitors
4.1M
Monthly Google Ads Budget
$7.3K
Traffic Source Mix
Search
20.9%
Direct
75.6%
Referral
2.7%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~376

Marketing Team

Marketing Team Size
21 (6% of company)

Funding

Last Raise
Private Equity, 8 years ago

Funding History

  • Feb 2018
    Private Equity

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