Sr. Brand & Creative Strategist

New York City, NY (Hybrid)

$95K/yr – $105K/yrSenior Level4+ years expFull time

Posted 9 days ago

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Job Summary

Own and oversee a subset of pre-sale RFPs from strategy to concepting, build GTM materials, and manage audience insights to drive sales success.

  • Collaborates with Branded Creative, editorial and branded teams
  • Maintains insight libraries and case study assets for the Sales team

Job Description

Responsibilities

  • Oversee a subset of RFPs, inclusive of strategy, insights, and creative concepting;
  • Work with the Branded Creative team during pre-sale, and collaborate with teams across both editorial and branded;
  • Build and maintain GTM materials, updating assets, insights, statistics, etc… in collaboration with others as needed;
  • Manage audience insight & cross-platform analytic tools, creating & maintaining insight libraries for our Sales team;
  • Work with Account Managers on a case study library that demonstrates FWF’s success in connecting brands with their desired audiences;
  • Assist with data management (brand assets, on-set photos, Google Drive organization) ensuring our team is able to locate assets and materials that help close deals.

Requirements

  • 4+ years of professional marketing/brand strategy experience, ideally in media/production or agency experience
  • Direct experience in pre-sale processes, including RFPs and the creating of GTM materials
  • Proficiency with Google Slides and building visually compelling presentations
  • Experience using audience insights and reporting tools that allow Sales to best respond to brand/agency outreach
  • An understanding of translating insights into actions; identifying levers Sales can use in speaking with potential clients and get them excited about running campaigns with First We Feast
  • Examples of how you’ve worked within small teams to accomplish big goals
  • And a passion for food and pop culture is always a plus!

Preferred

  • a passion for food and pop culture is always a plus

Marketing Team

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