A+E Networks

Specialist, Paid Media Strategy

New York City, NY (Remote)

$36/hr – $41/hrMid Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Own paid media from brief to impact while partnering with internal teams and agencies to hit KPI-driven goals and drive learnings.

  • Media Planning & Execution: Own budgets, pacing, and campaign lifecycles from brief through optimization.
  • Collaboration & Alignment: Align with brand strategy, social, press, and production to ensure paid campaigns fit broader campaigns.
  • Measurement & Optimization: Set KPI-led goals, monitor performance, and run tests to improve ROI.

Job Description

Own paid media from brief to impact, coordinating with internal partners and agency teams to hit KPI-driven goals and learnings.

  • Media Planning & Execution: Own budgets, pacing, and campaign lifecycles from brief through optimization.
  • Collaboration & Alignment: Coordinate with brand strategy, social, press, and production to ensure paid campaigns fit broader campaign goals.
  • Measurement & Optimization: Set KPI-led goals with analytics, monitor performance, and run tests to improve ROI.