Responsibilities

• Prepare, deploy, and provide review for various digital communications and assets, including: email, SMS, website content, landing pages, portals, multimedia content, and digital advertisements.
• Coordinate creation, printing, mailing, and tracking of a limited amount of traditional marketing publications.
• Ensure that numerous, overlapping campaigns deploy on time and in a manner that is consistent with Le Moyne’s brand.
• Collaborate with departments throughout the College to develop campaign content.
• Position may include developing marketing campaign reports; and it will include monitoring campaigns for effectiveness.
• Review campaign data and advise on opportunities for optimization.
• Work closely with Enrollment Operations staff to ensure data integrity standards are met.
• Maintain high-level quality of all communications and campaign parts.
• Assist in the development of new marketing efforts.

Requirements

• Bachelor’s Degree is required.
• 2 or more years’ experience working in a higher ed or agency setting, preferred.
• Familiarity with customer relationship management (CRM) and/or marketing automation systems, email marketing, and HTML.
• CSS is a plus.
• Strong preference for 1-2 years of Slate experience, specifically in enrollment communications.
• Experience developing content for websites on behalf of a business or organization.
• Experience with marketing campaign development that include planning, strategy, timelines, and writing.
• Highly organized and detail-oriented with demonstrated self-motivation and initiative.
• Strong oral and written communication skills.
• Excellent troubleshooting and problem-solving skills.

Preferred

• CSS is a plus
• Strong preference for 1-2 years of Slate experience, specifically in enrollment communications

Benefits

• 403(b) Retirement contribution- (9.5% Employer match)
• Generous tuition coverage
• Health insurance options- (Medical, Dental, Vision, Flexible Spending Accounts)
• Health Savings Accounts- (Partially Employer funded)
• Basic Life & AD&D Insurance- (Employer paid)
• Short and Long Term Disability Insurance (Employer paid)
• Supplemental Life & AD&D Insurance
• Voluntary benefits- (Legal, Critical Illness, Hospital Indemnity, Accident Insurance, Pet Insurance etc.)
• 12 paid holidays
• Generous time off package
• 35 hour work week