Specialist, Brand Commercial

Responsibilities

• Own assigned elements of Scout’s brand licensing strategy and portfolio within established brand and commercial objectives.
• Identify and evaluate opportunities to extend the Scout brand into relevant products, services, and consumer touchpoints by assessing identifiable brand, customer, financial, legal, and execution factors.
• Manage day-to-day relationships with assigned licensing partners and agencies, coordinating with internal teams to deliver program execution, performance, and brand compliance.
• Partner with Brand & Strategy, Creative, Design, and Legal teams to evaluate tradeoffs and ensure licensed products and programs align with Scout’s brand standards and business objectives.
• Monitor consumer, category, and competitive trends; adapt established licensing approaches and recommend the appropriate course of action for assigned opportunities.
• Develop and manage assigned strategic partnerships, sponsorships, and brand collaborations that drive brand awareness, cultural relevance, and brand and business impact.
• Identify and evaluate partnership opportunities in key markets across brands, organizations, communities, associations, and like-minded businesses that align with Scout’s values and growth objectives.
• Develop partnership strategies, business cases, and recommendations for assigned opportunities, using precedent and adapting existing approaches where circumstances require.
• Build and maintain strong relationships with partners, advising internal and external stakeholders on difficult program matters and driving initiatives through agreed objectives.
• Lead defined elements of partnership and sponsorship negotiations, contract development, and relationship management in collaboration with Legal, Finance, and other internal stakeholders.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, Sports Marketing, Entertainment Marketing, or related field, or equivalent professional experience.
• 4–8 years of experience in brand partnerships, sponsorships, licensing, business development, or related commercial marketing disciplines.
• Experience negotiating and independently managing partnerships with external organizations, agencies, or brands.
• Demonstrated ability to manage complex projects across multiple stakeholders and drive assigned workstreams through completion.
• Strong analytical and financial acumen with experience evaluating partnership performance, business impact, and competing considerations.
• Ability to assess unusual circumstances, adapt established approaches, recommend a course of action, and escalate decisions outside assigned authority.
• Exceptional communication, presentation, and relationship-management skills, including the ability to advise on difficult matters and adapt communication for senior and non-specialist audiences.
• Experience working in a fast-paced, high-growth environment.
• Proficiency in Microsoft 365 applications.

Preferred

• Experience building partnership or licensing programs for consumer, lifestyle, automotive, outdoor, technology, or hospitality brands.
• Knowledge of sponsorship valuation, rights negotiation, activation planning, and brand licensing.
• Experience developing partnership business cases and executive-level recommendations.
• Experience working with agencies, sports or entertainment properties, media partners, or cultural organizations.
• Passion for adventure, outdoor culture, mobility, and lifestyle brands.
• Familiarity with brand licensing programs and intellectual property management.
• Strong understanding of brand strategy and customer experience principles.

Benefits

• The benefits of joining Scout include the chance to build products and a company from the ground up . This is a chance to create something new and lasting – with an iconic brand at its foundation . In addition, Scout provides competitive compensation and benefits to support your physical, mental, and financial wellbeing. Program specifics are detailed in company policies and employee benefit guides, select highlights:
• - Competitive insurance including:
• - Medical, dental, vision and income protection plans
• - 401(k) program with:
• - An employer match and immediate vesting
• - Generous Paid Time Off including:
• - 20 days planned PTO, as accrued
• - 40 hours of unplanned PTO and 14 company or floating holidays, annually
• - Up to 16 weeks of paid parental leave for biological and adoptive parents of all genders
• - Paid leave for circumstances related to bereavement, jury duty, voting time, or military leave