Responsibilities

• Support the execution of a results-driven social media strategy that aligns with the Casino’s overall marketing and brand objectives.
• Create, schedule, and publish engaging social media content across platforms including Facebook, Instagram, and other emerging channels.
• Assist in planning and maintaining the social media content calendar in collaboration with the Social Media Specialist and marketing team.
• Monitor social media channels, respond to guest comments and messages, and support audience engagement while maintaining the Casino’s brand voice and guest service standards.
• Capture and produce photo and video content for social media, events, promotions, and marketing initiatives.
• Attend Casino events, promotions, concerts, and special events to capture live content and support marketing efforts.
• Monitor social media trends, platform updates, and industry best practices to help inform content development and engagement strategies.
• Support influencer outreach and relationship development with local partners and industry professionals when appropriate.
• Coordinate marketing tasks and projects using department project management software such as Monday.com, ProofHub, or similar tools to help maintain organization and workflow across the Graphics team.
• Assist with planning, coordination, and on-site support for Casino promotions, special events, and marketing activities.

Requirements

• Education/Experience: Associate or Bachelor’s degree in Marketing, Communications, Digital Media, or a related field preferred.
• Experience managing or contributing to a business, organization, or brand social media page required.
• Experience creating and publishing content across major social media platforms such as Facebook and Instagram.
• Familiarity with project management software such as Monday.com, ProofHub, or similar workflow tools preferred.
• Experience with Adobe Creative Cloud (Photoshop, Premiere Pro), Canva or similar digital media editing tools preferred.
• Skills/Knowledge: Strong understanding of social media platforms, trends, and best practices.
• Basic knowledge of content planning, audience engagement, and maintaining brand voice across digital channels.
• Ability to create engaging written, photo, and video content for social media and marketing campaigns.
• Strong copywriting and communication skills.
• Ability to manage multiple projects and deadlines in a fast-paced marketing environment.