Responsibilities

• Create and publish high-quality, engaging content tailored for Facebook and Instagram, utilizing current trends and analytics to optimize reach and engagement.
• Manage the content calendar using social media management tools, scheduling posts at optimal times to maximize audience interaction.
• Monitor and analyze social media performance metrics, generating reports to inform strategic adjustments and improve KPIs.
• Stay informed about social media industry trends, platform updates, and emerging opportunities for brand engagement.
• Execute organic social media campaigns in collaboration with the VP of Content Strategy to promote products, services, and events.
• Oversee community management activities, including responding to comments, messages, and managing crisis situations with professionalism.
• Coordinate with moderation teams to maintain a positive online community environment.
• Lead and oversee a creative team, delegating tasks, reviewing work, and ensuring alignment with brand standards and deadlines.
• Provide coaching and constructive feedback to team members to foster professional growth and content quality.
• Collaborate closely with leadership to translate strategic directives into actionable social media initiatives.

Requirements

• Minimum of 4 years of experience as a Social Media Manager or similar role managing Meta (Facebook/Instagram) accounts with over 100,000 followers per account, including personal brand accounts.
• At least 2 years of experience supervising a creative/content team with 2 or more direct reports.
• Proven experience managing remote or distributed teams, ensuring consistent output across specialized roles such as writers, designers, and schedulers.
• Strong skills in providing constructive feedback on creative content and coaching team members to align with brand voice and strategy.
• Ability to interpret performance data, set audience growth metrics, and develop KPI-driven action plans.
• Deep understanding of Facebook and Instagram platform policies, algorithms, and best practices.
• Hands-on experience with social media scheduling and analytics tools such as Meta Business Suite, Sprout Social, Hootsuite, or Later.
• Basic graphic design skills with a keen eye for visual aesthetics.
• Up-to-date knowledge of social media trends and the ability to apply them creatively to content strategies.
• Excellent organizational skills, attention to detail, and the ability to multitask effectively in a fast-changing environment.

Benefits

• Comprehensive medical, dental, and vision insurance with 80% of premiums covered by the company.
• Paid vacation starting at 80 hours, with additional PTO based on tenure.
• 40 hours of personal days annually for rest, life events, and personal needs.
• Paid gym membership to support health and wellness.
• Seven paid holidays per year.
• 50% discount on all Dr. Berg products.
• Fully remote work environment promoting work-life balance and flexibility.
• Competitive hourly compensation ranging from $30 to $40, based on experience.
• Regular working hours from Monday to Friday, 9 am to 6 pm ET, with a one-hour unpaid meal break.