Social Media Specialist

Charlottesville, VA (Unknown)

Salary Not AvailableIntern/New GradInternship

Posted 3 days ago

Job Summary

Own the social media support for college housing properties, leading content planning, execution, and performance insights across platforms and campaigns.

  • Content ideation and execution for Instagram, TikTok, and other platforms
  • Collaboration with onsite teams on best practices and brand consistency
  • Monitoring engagement and sharing optimization recommendations

Job Description

Responsibilities

  • Collaborate with onsite teams to review and provide feedback on their social media accounts
  • Help guide onsite teams on best practices for content, engagement, and brand consistency
  • Assist with content planning, ideation, and execution for platforms such as Instagram, TikTok, and others
  • Identify trends, sounds, and content styles relevant to college students and student housing
  • Create original content or templates that onsite teams can easily replicate
  • Support campaign launches, events, and promotions through social media
  • Monitor performance and engagement, and share insights or recommendations for improvement

Requirements

  • Currently enrolled college student (marketing, communications, media, or related fields preferred but not required)
  • Experience managing personal or business social media accounts with a following or creating content (Reels, TikToks, Stories, etc.)
  • Strong understanding of social media trends, tone, and platform best practices
  • Comfortable giving constructive feedback and working with multiple teams
  • Creative, organized, and detail-oriented
  • Strong communication skills and a collaborative mindset

Preferred

  • Experience with Canva, Adobe tools, or video editing apps
  • Previous internship or campus organization involvement related to marketing or social media
  • Familiarity with analytics or social media insights
  • Z5nFXBvn6R
University Partners logo

University Partners

Every university is proud of their team. They signify a sense of unity, excitement, a winning spirit and a competitive nature. And it's no different when it comes to University Partners. We have an amazing core team of experts who have worked closely together for more than 20 years. That's 20 years of learning, leading and finding innovative solutions for acquisition, development and management of student housing communities. We are a team that is fiercely loyal - to each other, to our partners, to our investors and to the students and families that we ultimately serve.

Founded in 1970
Dallas, Texas, USA
231 employees (71 in marketing)

Salaries

Social Media median pay in the United States

$78K/yr

Most pay falls between $64K and $100K. Based on 4,085 salaries.

See all University Partners salaries

Marketing Team

Marketing Team Size
68 (29% of company)
Median Career Experience
4 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
4.1K
Traffic Source Mix
Search
28.4%
Direct
47.4%
Referral
5.7%
Social
17%
Paid
1.4%

Headcount Trend

Current headcount: ~231
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Social Media Specialist

University Partners · Charlottesville, VA · Unknown