Social Media Specialist

City of Industry, CA (Hybrid)

$75K/yr – $85K/yrMid Level3+ years expInternship

Posted 12 days ago

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Job Summary

Own and drive social strategy execution across platforms, coordinating publishing, content creation, and campaign delivery while partnering with Creative and cross-functional teams.

  • Lead day-to-day publishing and optimization
  • Develop platform-specific content with captions
  • Track performance and report insights

Job Description

Responsibilities

  • Execute social media strategies across key platforms in alignment with brand and marketing objectives.
  • Manage the day-to-day publishing and optimization of content across all social channels.
  • Identify emerging social trends, platform features, and best practices to keep the brand relevant and competitive.
  • Support campaign launches by coordinating social deliverables and ensuring timely execution.
  • Collaborate with cross-functional teams to align social content with broader marketing initiatives.
  • Manage the social content calendar and publishing schedule.
  • Partner with Creative to develop platform-specific content that reflects the brand voice and visual identity.
  • Partner with creative to write engaging captions and optimize content for each platform.
  • Assist with content planning, asset organization, and campaign execution.
  • Support influencer campaigns by coordinating product shipments, content approvals, timelines, and reporting.

Requirements

  • 3–5 years of social media experience, preferably within retail, fashion, lifestyle, or consumer brands.
  • Strong understanding of Instagram, TikTok, Facebook, Pinterest, YouTube, and emerging platforms.
  • Experience managing content calendars and publishing tools.
  • Familiarity with social analytics and reporting platforms.
  • Excellent copywriting and communication skills.
  • Highly organized with the ability to manage multiple projects in a fast-paced environment.
  • Collaborative, proactive, and solutions-oriented mindset.
  • Passion for storytelling, community building, and social media innovation.

Benefits

  • A culture where people are accepted and encouraged to be who they are.
  • Competitive compensation, 401k with company matching contribution, plus potential to earn company performance-based bonuses.
  • Comprehensive wellness package including medical, dental, vision, and a Flexible Spending Account
  • Generous 50% employee discount and access to employee-only sales.
  • Support the causes you’re passionate about. We pay you up to 32 hours annually for volunteering your time in the community.
  • Tuition reimbursement program
  • Employee Assistance Program (EAP) - Aimed at helping employees address a variety of personal and family issues including legal financial consultations, mental health services and more.
  • Discounts on cell phones, and computer purchases, entertainment tickets and more.
  • Pet insurance for your fur babies.
  • Work and learn alongside industry-leading executives while making huge strides in impacting the lives of women.
Torrid logo

Torrid

Torrid is the ultimate retail destination for fashion apparel, accessories, swimwear and lingerie specifically made for the stylish woman who wears sizes 10 to 30. Our exclusive collections are designed to fit her flawlessly, inspiring her to feel confident and sexy—with no apologies.Torrid is the fastest growing plus-size brand in fashion. We currently have over 5,000 associates and over 600 stores in the US and Canada, with more opening every day. Our brands regularly grab headlines in the fashion press and national news. As our company continues to expand, so does our need for fiercely creative, passionate individuals who aren’t afraid to challenge the status quo in the fashion industry.At Torrid we're committed to cultivating a welcoming, inclusive and diverse culture driven by a focus on open dialogue, empowerment, recruiting, training, development and retention. We believe inclusion of diverse backgrounds and perspectives is fundamental to our success.Learn more about our current opportunities and how you can make a difference at TorridCareers.com!

Founded in 2001
Rowland Heights, California, USA
4.5K employees (189 in marketing)

Traffic Signals

Monthly Visitors
9M
Monthly Google Ads Budget
$365K
Traffic Source Mix
Search
21.7%
Direct
70.6%
Referral
2.6%
Social
4.4%
Paid
0.5%

Headcount Trend

Current headcount: ~4.5K

Marketing Team

Marketing Team Size
83 (2% of company)
Median Career Experience
16 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$67M
Last Raise
$35M
Post IPO Secondary, 9 months ago

Funding History

  • Jun 2025
    Post IPO Secondary • $35M
  • Sep 2024
    Post IPO Secondary • $32M

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