Social Media Specialist Part Time

Pennsylvania, USA (Hybrid)

$23/hr – $25/hrMid Level2+ years expContract

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own social content execution for multiple brands with calendars, production, and publishing across key platforms while balancing brand voice and performance.

  • Content Ownership: plan, create graphics and video, write captions, and schedule across Instagram, Facebook, TikTok, LinkedIn, and YouTube.
  • Production & Editing: produce social-first video and visuals using CapCut, In-app tools, and Adobe/Canva.
  • Optimization & Learning: review basic metrics and apply insights to improve future concepts, formats, and posting schedules.

Job Description

Responsibilities

  • Develop monthly content calendars and post concepts aligned with each client’s brand, audience, and marketing priorities.
  • 10% travel to client locations throughout Philadelphia, Bucks County, Montgomery County, and surrounding areas to capture social-first video and photography.
  • Create branded graphics, carousels, stories, and other organic social content using Canva.
  • Edit Reels, TikToks and other short-form videos using CapCut, in-platform editing tools, Adobe Creative Suite, Canva or similar software.
  • Write engaging captions and adapt messaging across different industries, audiences, and brand voices.
  • Schedule, publish, and quality-check content across multiple social platforms using tools such as SocialPilot, Hootsuite, Sprout Social, Sprinklr, Meta Business Suite, or similar platforms.
  • Stay current on social media trends, content formats, platform updates, trending audio, and audience behavior.
  • Review automated social media reports and basic performance metrics, including reach, engagement, video views, watch time, audience growth, and top-performing content.
  • Use performance insights to improve future content concepts, formats, posting schedules, and creative execution.
  • Partner with Nexvel’s account lead to gather client input, manage content approvals, and ensure content aligns with broader marketing priorities.

Requirements

  • 2 to 3 years of professional social media experience within an agency, or in-house client side marketing team.
  • Agency experience or experience supporting multiple brands or accounts is strongly preferred.
  • Strong understanding of Instagram, Facebook, TikTok, LinkedIn, and YouTube, including platform-specific content formats and best practices.
  • Demonstrated ability to create engaging organic social media content.
  • Proficiency in Canva and CapCut is required.
  • Experience with Adobe Creative Suite, in-platform editing tools, or similar creative software is preferred.
  • Experience using social media scheduling and publishing platforms such as SocialPilot, Hootsuite, Sprout Social, Sprinklr, Later, Meta Business Suite, or similar tools.
  • Ability to capture high-quality, social-first video and photography using a smartphone and lightweight production equipment.
  • Strong writing and editing skills, including the ability to adapt captions and messaging across different industries and brand voices.
  • Understanding of basic social media metrics and how to use performance insights to improve future content.
  • Familiarity with AI tools and their practical applications in social media content creation and workflow management.
  • Strong organizational skills and the ability to manage multiple client calendars, deadlines, assets, and approval processes.
  • Excellent communication skills and the ability to work both independently and collaboratively.
  • Willingness to travel to client locations for scheduled content shoots.
  • Reliable transportation is required.
  • Experience with home service businesses and running Meta ads is a plus.

Nice to have

  • Bonus if you have paid social experience (boosting, paid Meta Ads)

Benefits

  • Flexible Work Schedule: Hybrid working model
  • Creative Variety: The opportunity to create social content for a diverse portfolio of local businesses and industries.
  • Dog-Friendly Workplace: Bring your dog to work and enjoy a welcoming, pet-friendly office environment.

Headcount Trend

Current headcount: ~1

Marketing Team

Marketing Team Size
1 (100% of company)
Marketing Roles Posted (Last 30 Days)
3