Own the end-to-end social content machine for corporate and franchise cafés, turning campaigns into engaging visuals, managing calendars, and shaping brand voice across platforms while coordinating with branding and local partners.

• Content Creation & Publishing: Create photo, video, and graphic content for social media platforms including Instagram, Facebook, TikTok, LinkedIn, and emerging platforms
• Campaign Alignment & Brand Consistency: Develop and maintain a content calendar aligned with marketing campaigns, product launches, seasonal promotions, and company initiatives
• Community, Performance & Partnerships: Edit short-form video content including reels, stories, and promotional clips
• Content Creation & Publishing: Write engaging captions and social copy that reflect brand voice and drive engagement
• Campaign Alignment & Brand Consistency: Collaborate with franchisees to gather local content opportunities and support local marketing efforts
• Community, Performance & Partnerships: Monitor social media trends, audio, and platform updates to keep content fresh and relevant
• Campaign Alignment & Brand Consistency: Assist with influencer collaborations, community engagement, and social campaigns
• Campaign Alignment & Brand Consistency: Coordinate with the Branding Team on campaign execution and brand consistency
• Content Creation & Publishing: Organize and maintain digital content libraries and creative assets
• Performance & Ops: Track social media performance metrics and provide recommendations for optimization.