Social Media & Patient Engagement Specialist

Coral Gables, FL (On-site)

$20/hr – $26/hrMid LevelFull time

Posted 2 hrs ago

Job Summary

Own the end-to-end social media program and patient engagement, driving content creation across platforms and supporting lead conversion.

  • Lead content creation across Instagram, TikTok, Facebook, YouTube, and more
  • Engage with prospective patients and support scheduling and consultations
  • Coordinate with the Patient Coordinator to convert inquiries into booked visits

Job Description

Responsibilities

  • Create and post daily Instagram Stories, Reels, photos, and videos.
  • Develop engaging content for TikTok, Facebook, YouTube, and other platforms.
  • Capture and edit photos and videos of our practice, team, and patient experiences.
  • Update website content, procedure pages, and before-and-after galleries.
  • Manage social media engagement, comments, and direct messages.
  • Assist with digital marketing campaigns and promotional content.
  • Communicate with prospective patients through social media, phone, and messaging platforms.
  • Assist with lead follow-ups and scheduling consultations.
  • Support the Patient Coordinator in converting inquiries into booked consultations and surgeries.
  • Help maintain patient information and follow-up activities in our CRM.

Requirements

  • Experience in social media management, digital marketing, or content creation.
  • Strong knowledge of Instagram, Reels, TikTok, and social media trends.
  • Experience with Canva, CapCut, or other photo/video editing tools.
  • Excellent communication and customer service skills.
  • Creative, organized, proactive, and detail-oriented.
  • Friendly, outgoing personality with a professional appearance and demeanor.
  • Comfortable working directly with patients and supporting a busy medical practice.
  • Spanish proficiency is a plus.

Preferred

  • Spanish proficiency is a plus.

Benefits

  • Competitive compensation based on experience.
  • Paid time off.
  • Opportunity to work directly with a leading plastic surgeon and a growing luxury aesthetic practice.
  • Creative, collaborative, and patient-focused work environment.
  • Professional growth opportunities.

Salaries

Posted range

$20/hr – $26/hr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most pay falls between $65K and $100K. Based on 4,310 salaries.

See all Puyana Plastic Surgery PLLC salaries

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Social Media & Patient Engagement Specialist

Puyana Plastic Surgery PLLC · Coral Gables, FL · On-site