Responsibilities

• Manage and grow Turning Point’s presence on Pinterest and identify, launch, and develop new and emerging social media platforms that align with organizational goals.
• Oversee community management by responding to comments, monitoring conversations, and fostering a positive and engaging online presence for Turning Point.
• Manage ongoing content creation, curation, publishing, and optimization across assigned social media platforms.
• Create visually compelling, brand-aligned graphics that support Turning Point’s messaging, current design trends, lead generation campaigns, and free offers.
• Schedule, publish, and monitor social media posts, ensuring content is posted at optimal times to maximize reach and engagement.
• Conduct social listening to identify audience sentiment, emerging conversations, ministry-related opportunities, and potential reputation issues.
• Perform keyword research to support YouTube content strategy, video discoverability, and website SEO initiatives.
• Collaborate with internal teams to develop promotional graphics and social assets that support campaigns, audience growth, and ministry objectives and format and adapt social media graphics and creative assets as needed to perform effectively across each platform’s specifications and best practices.
• Research social media trends, platform updates, audience behavior, and new opportunities to strengthen Turning Point’s digital presence.
• Coordinate with the Digital Marketing Manager on high-performing content that may be suitable for paid promotion.

Requirements

• Excellent communication skills and the ability to interact effectively with team members, all levels of staff, vendors, media and the public
• Must work well under pressure and be flexible
• An eye for what is aesthetically relevant and trending, in order to apply it with the design and brand of Turning Point in mind
• Excellent attention to detail and highly organized with the ability to multi-task
• Ability to concentrate on performing tasks, meeting deadlines and handling frequent interruptions
• Have the discretion to discern the appropriate response to all levels of staff
• Self-motivated with the desire to and ability to act independently as well as a Team Player
• Proficiency in computer and software applications
• Strong work ethic
• Quick learner

Preferred

• Preferred experience with Adobe Photoshop®
• Preferred previous experience with managing social media platform of a non-profit organization

Benefits

• Generous medical, dental and vision insurance, with voluntary supplemental plans
• Health Savings Account (HSA) option
• Company-sponsored long-term disability insurance and short-term (outside of CA)
• Company-sponsored life Insurance
• 403(b) retirement savings plan with employer contribution
• Eleven paid holidays
• Accrued vacation and sick time
• Yearly paid time off