Social Media Manager

Responsibilities

• Own the day-to-day tone across TikTok, Instagram, X, Reddit, and YouTube
• Partner with content team to conceive, script, shoot, and edit social-first content, from quick-turn reactive posts to planned campaign content
• Build and manage the content calendar, balancing always-on posts with product launches, network news, and cultural moments
• Spot trends and platform shifts early, and translate them into brand-relevant content
• Partner with internal and external teams to keep messaging and brand experience consistent without sounding like a robot
• Set and report on social KPIs (e.g. follower growth, engagement, traffic, and downstream conversion/signups) and use them to shape what we make next
• Run regular performance reporting and translate the data into specific "do more of this, kill that" recommendations
• Identify and act on opportunities to turn organic social moments into acquisition or retention wins
• Keep a pulse on competitors and the broader culture landscape to inform what US Mobile should be doing next
• Manage community interactions and inbound engagement across channels, maintaining a distinct, human brand voice in every reply

Requirements

• 3–5 years of hands-on social media experience at a brand, agency, or fast-moving startup — bonus points if you've grown an account from a cold start
• A portfolio or examples of content you personally created, wrote, or edited — not just campaigns you oversaw
• Comfort being both the creative and the analyst: you can shoot/edit a TikTok in the morning and defend a KPI dashboard in the afternoon
• Excellent, adaptable writing — you can shift tone across platforms without losing a consistent brand personality
• A genuine, current relationship with the internet: you know why something is funny or shareable before it's explained to you
• Bias for action — comfortable publishing and iterating in real time rather than waiting for a dozen rounds of approval
• Experience with social analytics/listening tools

Preferred

• bonus points if you've grown an account from a cold start

Benefits

• Annual company offsite and hackathon in a global destination. Past locations include Dubai, Japan, and Hawaii, with New Zealand planned for 2027
• Competitive Salary
• Gym reimbursement
• Commute reimbursement
• Flexible working hours
• Professional development stipend
• Flexible time off
• Cell phone service (up to $100/mo)