Responsibilities

• Social Media Strategy & Execution: Lead the planning, development, and execution of social media strategies for multiple clients across platforms.
• Content Creation: Collaborate with our photo/video & graphic design team to develop compelling content that resonates with our clients’ target audiences and aligns with their brand voice.
• Email Marketing Campaigns: Develop and implement email marketing campaigns designed to increase engagement, open rates, and conversions.
• Brand Reputation Management: Monitor client brand reputation across platforms and implement strategies to protect and enhance their digital presence.
• Metrics & Analytics: Track, analyze, and report on key social media performance metrics. Use data-driven insights to continually refine and improve strategies.
• Stay Ahead of Trends: Keep up to date with the latest trends, tools, and best practices in social media and digital marketing to ensure the team and clients stay ahead of the curve.

Requirements

• 2+ years of hands-on experience in digital marketing, particularly with social media and email marketing.
• Proficiency with industry-standard tools, including Hootsuite, MailChimp, Constant Contact, SquareSpace and WordPress.
• Experience creating and editing video content, with proficiency in tools like CapCut to drive engagement.
• Strong writing and editing skills, with the ability to craft compelling content tailored to specific platforms and audiences.
• Excellent project management and organizational skills, with the ability to juggle multiple projects and meet deadlines.
• Strong communication skills, with the ability to effectively communicate ideas and results to clients and team members.
• A data-driven mindset to analyze performance and continuously optimize strategies.

Nice-to-have