Social Media Manager - TikTok & Instagram

New York City, NY (Remote)

$36K/yr – $54K/yrMid Level2+ years expFull time

Posted 9 hrs ago

Job Summary

Own and grow organic social for KittySpout and DoggySpout across all platforms, turning creator content into high-performing posts while planning weekly content, analyzing data, and engaging the community.

Job Description

Responsibilities

  • Own organic social for KittySpout and DoggySpout end to end across all social media channels.
  • Plan the content calendar one week ahead per brand and platform, mixing content for the existing community with content built to reach new audiences.
  • Create and publish every day: write the hooks and captions, shoot and edit short-form video, and design day-to-day graphics and stories.
  • Spot trends daily and get trend content live the same day.
  • Turn the creator and UGC content from our creator programs into organic posts that perform.
  • Run the community: comments, DMs, our Facebook group and tagged mentions.
  • Read the data every week and act on it: double down on what works and drop what doesn't.

Requirements

  • Native-level written English
  • Hands-on Organic Social: 2+ years personally running organic social for a DTC or consumer brand – creating and publishing the content yourself, not just approving it or managing an agency.
  • Proof: Accounts you grew and numbers you moved. We will ask for this.
  • Multi-brand, Multi-platform: You can run two brands across every social channel and tailor content to each instead of copying the same post everywhere.
  • Design: You build clean, on-brand graphics and stories in Canva, Figma or similar without waiting on a designer.
  • Hooks, Captions & Video: You write hooks that stop the scroll and shoot and edit short-form video to a solid standard.
  • Trend Spotting: You're on TikTok and Instagram every day and spot trends before they peak.
  • Data-driven: You read saves, shares, reach and engagement and change what you make because of it.
  • Time Zone: Overlap with the US and Canada, where most of our audience is.
  • No issue working overtime or on the weekends if needed. You are passionate about your work.

Preferred

  • bonus points: pet, home or wellness brand experience; working with creators or UGC.

Salaries

Posted range

$36K/yr – $54K/yr

Taken straight from the job posting.

The middle of this range ($45K) is 44% below the median base salary for Social Media Manager roles in the United States ($81K).

Social Media Manager median pay in the United States

$83K/yr

Most pay falls between $70K and $98K. Based on 631 salaries.

See all KittySpout salaries

Marketing Team

Marketing Team Size
1 (100% of company)
Marketing Roles Posted (Last 30 Days)
12

Recent Ads

Traffic Signals

Monthly Visitors
617.5K
Monthly Google Ads Budget
$2.7K
Traffic Source Mix
Search
15.4%
Direct
10.9%
Referral
5%
Social
42.9%
Paid
12.4%

Headcount Trend

Current headcount: ~1
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Social Media Manager - TikTok & Instagram

KittySpout · New York City, NY · Remote