Social Media Manager

Richmond, VA (On-site)

$55K/yr – $60K/yrMid Level5+ years expContract

Posted 2 hrs ago

Job Summary

Oversee Balm In Gilead's social media presence end-to-end, from strategy and content creation to community management and performance optimization.

  • Own content calendar and multi-platform publishing
  • Lead video production and branded visuals

Job Description

Responsibilities

  • Manage and maintain The Balm In Gilead, Inc.’s social media platforms: YouTube, Facebook, Instagram, and LinkedIn
  • Create, schedule, and publish engaging content across all platforms
  • Write clear, compelling, and on-brand copy for posts, captions, and video content
  • Design high-quality visuals using professional design software (Adobe Creative Cloud, Canva,etc.) , including graphics, reels, carousels, and promotional materials
  • Record, edit, and produce short-form and long-form video content for social media
  • Develop strategy and manage a content calendar aligned with organizational goals
  • Monitor engagement, respond to comments/messages, and foster online community growth
  • Stay up to date with social media trends and platform updates to optimize performance

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field
  • Minimum of 5 years of experience in social media management or digital marketing
  • Advanced proficiency in creating polished, branded graphics, presentations, and social media content using professional design tools (i.e. Adobe Creative Cloud, Canva, etc.)
  • Proven experience recording and editing video content for social media platforms
  • Strong copywriting and storytelling skills
  • Ability to manage multiple platforms and projects simultaneously
The Balm In Gilead, Inc. logo

The Balm In Gilead, Inc.

The Balm In Gilead, Inc. builds and strengthens the capacity of faith communities in the United States and in the United Republic of Tanzania (East Africa) to deliver programs and services that contribute to the elimination of health disparities among people of the Black Diaspora. The organization develops educational and training programs specifically designed to establish sustainable, integrated systems of public health and faith principles, which helps to improve health outcomes of individuals living in urban, rural, and remote communities.Founded by Dr. Pernessa C. Seele, The Balm In Gilead, Inc. was created to uplift and enlighten people of color, surrounded by honorary board members to execute her dreams of empowering the African American and African communities.The Balm In Gilead, Inc. is a 501(c)(3) non-profit, non-governmental organization that is leading the future generations into healthier life choices and aiding them with the tools for a bountiful life.

Founded in 1989
Richmond, Virginia, USA
31 employees (1 in marketing)

Salaries

Posted range

$55K/yr – $60K/yr

Taken straight from the job posting.

The middle of this range ($58K) is 29% below the median base salary for Social Media Manager roles in the United States ($81K).

Social Media Manager median pay in the United States

$83K/yr

Most pay falls between $70K and $98K. Based on 631 salaries.

See all The Balm In Gilead, Inc. salaries

Marketing Team

Marketing Team Size
1 (3% of company)
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
3.5K
Traffic Source Mix
Search
55.1%
Direct
25.2%
Referral
5.2%
Social
13.3%
Paid
1.1%

Headcount Trend

Current headcount: ~31
The Balm In Gilead, Inc. logo

Social Media Manager

The Balm In Gilead, Inc. · Richmond, VA · On-site