Responsibilities

• Develop and execute Sora's social media strategy across Instagram, TikTok, and other platforms
• Create engaging short-form video content that educates, entertains, and inspires
• Film and edit content featuring athletes, products, founders, and educational topics
• Build and maintain a cohesive, premium brand aesthetic across all social platforms
• Grow and engage our community through meaningful storytelling and authentic content
• Stay on top of social media trends while maintaining Sora's unique brand voice
• Collaborate directly with the founders on product launches, campaigns, and creative direction
• Design graphics and marketing assets using Canva and other creative tools
• Help create paid advertising creatives for Meta and TikTok campaigns
• Assist with running and optimizing Meta and TikTok ads (experience preferred but not required)