Social Media Manager

Woolwich, ME (On-site)

$50K/yr – $65K/yrMid LevelFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive hands-on short-form video production and on-site shoots for timber framing at Shelter Institute, collaborating with marketing on Meta content.

  • Own end-to-end short-form content creation: filming 3–5 reels weekly with iPhone/FX3 and editing in Premiere
  • Must-have: strong portfolio of short-form content and Premiere/Cloud Suite proficiency
  • Standout: travel to job sites 4–10 weeks/year with on-location shoots in challenging weather

Job Description

Responsibilities

  • Start or continue your career at a fast growing, tight knit company
  • Produce, film, and edit 3–5 reels per week for Meta (Instagram and Facebook)
  • You’ll be primarily using an iPhone and Sony FX3 to film short form content
  • Develop and execute Meta ad content in collaboration with the marketing team
  • Assist videography team as a camera operator when needed
  • Work alongside active construction crews & travel to jobsites 4–10 times per year to capture on-location content (often in freezing cold and wet and muddy conditions)
  • Ingest what we’ve already created, keep doing what works, and inject your own creativity to iterate, in that order

Requirements

  • Portfolio demonstrating experience in the production of top notch short form content (this can literally be videos filmed on your phone)
  • Experience with Adobe Premiere & Cloud Suite (or willingness to learn)
  • Understanding of social media content strategies, especially Instagram reels
  • Familiarity with mirrorless cameras, video equipment, and audio equipment (or willingness to learn)
  • Analytical mindset to track content performance, identify patterns, and iterate based on what the data tells you
  • We\'re seeking a creative, self-starting, energetic, type A, outgoing, organised, detail oriented, analytical, and curious person to join our team
  • High emotional intelligence - knowing when to engage, when to step back, and how to get great content without disrupting the work of the crew
  • What you create will be viewed by millions - that should make you genuinely ecstatic, excited, and you should love doing it
  • Ability to commute to our Woolwich, ME campus daily
  • Availability to travel 4-10 weeks annually for timber frame raisings
  • Construction schedules shift, you will need flexibility to travel at the drop of a hat

Nice To Have

  • Experience with Sony mirrorless ecosystem (FX3, A7iv, etc.)
  • Experience with product/event photography
  • Experience with operating GoPros or action cameras
  • Experience with operating DJI drones
  • Interest in woodworking

Benefits

  • Health insurance and 401k retirement plan
  • PTO & sick days
  • Paid travel opportunities (4-10 weeks annually)
  • Creative freedom and ownership of projects
  • Growth opportunities in a rapidly expanding company
Shelter Institute logo

Shelter Institute

Shelter Institute is a third-generation family-owned business on a 68-acre campus in Woolwich, Maine, integrating three specialized divisions since 1974: Shelter Courses, our renowned building school teaching thousands of students worldwide the art of energy-efficient homebuilding from site design to engineering at sheltercourses.com; Shelter Design Build, providing expert timber frame design and construction services for homes, barns, and commercial structures with energy-efficient solutions featuring structural insulated panels; and Shelter Tools, a curated collection of woodworking tools including hard-to-find hand tools from around the world, where our knowledgeable staff creates a friendly environment for customers to handle tools and ask questions.

Founded in 1974
Woolwich, Maine, USA
13 employees (6 in marketing)

Traffic Signals

Monthly Visitors
9.6K
Monthly Google Ads Budget
$733
Traffic Source Mix
Search
35.6%
Direct
51.1%
Referral
5%
Social
6.9%
Paid
1.3%

Headcount Trend

Current headcount: ~13

Marketing Team

Marketing Team Size
2 (15% of company)