Social Media Manager

New York City, NY (Remote)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own social media strategy end-to-end for brand presence, content, and community, with a focus on channel-specific storytelling, trend-driven optimization, and cross-team collaboration to hit engagement and audience growth targets.

  • Social Strategy & Ownership: Lead platform-specific content, campaigns, and calendar to drive awareness and engagement.
  • Content & Community: Create and curate content, engage followers, and build a loyal online community.
  • Analytics & Optimization: Track performance, run monthly reporting, and translate insights into actionable improvements.

Job Description

Responsibilities

  • Develop and execute social media strategies to increase brand awareness, engagement, and audience growth across all platforms.
  • Create, curate, and manage high-quality content tailored to each social media channel (Instagram, Facebook, LinkedIn, X, TikTok, etc.).
  • Monitor social media trends, audience behavior, and competitor activities to optimize content performance.
  • Collaborate with marketing, design, and content teams to ensure brand consistency and alignment with campaign goals.
  • Manage social media calendars, plan campaigns, and track key metrics to measure effectiveness.
  • Engage with followers, respond to inquiries, and build strong online community relationships.
  • Prepare monthly reports on performance analytics and provide actionable recommendations.

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field.
  • Proven experience in social media management or digital marketing roles.
  • Strong understanding of social media platforms, analytics, and content trends.
  • Excellent writing, storytelling, and communication skills.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Meta Business Suite).
  • Creative mindset with attention to detail and visual aesthetics.

Benefits

  • Competitive salary and performance-based incentives.
  • Creative and collaborative work environment.
  • Opportunities for career growth and digital marketing training.
  • - Flexible or hybrid working arrangements.

Rotaract Club of Naivasha

We serve the Naivasha community by offering solutions to societal problems. We organize free medical camps, distribute free mobility equipment, offer career guidance & mentorship to high school students, donate supplies to support orphans & vulnerable children, support rehabilitation efforts at the Naivasha Maximum Security Correctional Facility, and so on. You can join us in changing lives by attending our weekly meeting at the Olive Resort in Naivasha, joining us as a volunteer in our community service projects, and donating any amount to Pay Bill No: 600100 Account: 0100010106267

Founded in 2010
Naivasha, Nakuru, KEN
4 employees (1 in marketing)

Headcount Trend

Current headcount: ~4

Marketing Team

Marketing Team Size
1 (25% of company)