SOCIAL MEDIA MANAGER [NYC]

New York City, NY (Hybrid)

$80K/yr – $90K/yrMid Level2+ years expFull time

Posted 3 weeks ago

Job Summary

Own end-to-end social content creation and community management, driving real-time culture-responsive campaigns, ideation, copywriting, reporting, and cross-functional collaboration across Strategy, Creative, and Client Services.

  • Lead lo-fi content production and reactive culture entry
  • Manage community interactions and proactive engagement
  • Collaborate with Strategy, Creative, and Client Services to deliver social-first outcomes

Job Description

Responsibilities

  • Lo-Fi content creation: Creating and editing native lo-fi assets (both meme and video formats) across Instagram Reels, Instagram Stories, TikTok, ensuring the content complies with best practice for each platform.
  • Culture Scouting: Looking for reactive opportunities in community and culture and ideating the best ways for our clients to enter those moments in real-time.
  • Community Management: Monitoring and responding to the messages we receive from our communities, as well as identifying proactive opportunities beyond our tagged mentions to engage with new audiences. Crafting social-first replies through relevant copy and creative tactics.
  • Ideation: Pairing knowledge of social-first trends and audience insights with brand knowledge and tone of voice to ideate content, across all formats from written to visual responses.
  • Copywriting: acting as the voice across the brand channels, writing copy across community responses as well as for captions on our social posts
  • Reporting: Evaluating the organic performance of our content for our clients, sharing valuable insights and creative analysis to drive forward the iteration of our strategies and output delivery.
  • Collaboration & Communication: Working in a nimble and collaborative environment, you will work closely with our Strategy, Creative, and Client Services teams to ensure we are delivering leading social-first delivery for our clients, ideating and communicating regularly.

Requirements

  • A creative, social native: You are well versed across the key social platforms, with experience of creating and editing your own native lo-fi content (TikTok & Reels)
  • You are immersed in social and popular culture: The "chronically online" friend in the group, regularly keeping up to date with the latest social trends across platforms and in popular culture.
  • You are quick-witted, and have a flair for comedic community management, able to "speak the internet" with a strong understanding of social in-jokes and language.
  • You enjoy working fast: You enjoy thinking on your feet, moving fast to adapt and react to the latest daily trends. The role is best suited to someone who thrives in an agile and fast-paced environment, with plenty of variety every day.
  • You are collaborative: This team requires all hands on deck, with lots of in-person communication and collaboration.
  • Pride in your work: we treat our client's brands as our own and are meticulous about our approach. You will take real pride in what you deliver and always strive for perfection
  • Real drive and ambition: you'll be constantly adapting to the ever-growing world of social, and have the mindset of growth as well as the ambition to get there
  • You'll have two or more years of experience working with social media (agency-side preferable)

Benefits

  • 💎 20 days vacation a year + 12 public holidays
  • 💎 Full Paid Medical Insurance (including dental and vision)
  • 💎 Annual performance bonus
  • 💎 401k matching plan
  • 💎 Gym Membership contributions
  • 💎 Free fruit, breakfast cereals, snacks, soft drinks and tea & coffee
  • 💎 Free home office chair and screen
  • 💎 Quarterly team offsites / Regular socials
  • 💎 Free Citibike membership
  • 💎 Recruitment referrals bonus
Born Social logo

Born Social

We build social-first brands, globally.

Founded in 2012
London, England, GBR
196 employees (97 in marketing)

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

The middle of this range ($85K) is 5% above the median base salary for Social Media Manager roles in the United States ($81K).

Social Media Manager median pay in the United States

$83K/yr

Most pay falls between $70K and $98K. Based on 636 salaries.

See all Born Social salaries

Marketing Team

Marketing Team Size
62 (32% of company)
Median Career Experience
9 years
Median Tenure
1.2 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
12.8K
Traffic Source Mix
Search
31.9%
Direct
50.5%
Referral
7.6%
Social
8.9%
Paid
1%

Headcount Trend

Current headcount: ~196
Born Social logo

SOCIAL MEDIA MANAGER [NYC]

Born Social · New York City, NY · Hybrid