Responsibilities

• Content & Execution - Design high-converting statics, carousels, and promo graphics in Canva, on-brand every time - Write captions and CTAs that sound like the client, not like a template — using Claude and Gemini to move faster - Perform quick video edits (trims, captions, hook pacing) in CapCut, Premiere, or Descript. )Video editor is on hand but sometimes quick edits will need to be done ) - Build and fill out client content plans — not just execute them, create them - Research trends, viral formats, and trending audio constantly; stay current on marketing best practices and each client's evolving needs - Stage all content in Rella or metricool for client approval at least 7 days before post date, then schedule and publish - Monitor and triage client DMs and comments within 24 business hours Content Days & Asset Management - Plan, organize, and direct client content capture days from shot list to wrap - Organize all footage and assets after every content day into the standard Drive structure (Raw > Edits for Review > Approved) Leadership & Team Oversight - Brief and direct the videographer; run QA on every edit before it reaches the client - Manage and hold accountable everyone below you — subordinate SMMs, assistants — ensuring tasks are done on time and to standard - Communicate daily with videographers, other social media managers, account managers, assistants, and founders - Create clear task lists for yourself and your team; keep project boards updated in real time - Bring ideas to streamline the agency — better systems, faster workflows, smarter processes Client Relationships & Growth - Communicate directly with clients and confidently hop on client calls — check-ins, reviews, and strategy conversations - Do sales and outreach to bring in ideal-fit clients — and earn commission on every client you sign ( Optional) AI & Systems - Use AI (Claude, Gemini) as a core part of your workflow — creation, research, and proofing - Build and optimize AI-driven processes that streamline how the whole team works

Requirements

• Proven social media management experience for business/brand accounts (agency experience a plus)
• Tampa Bay area local with a flexible schedule and reliable transportation
• Builder's mindset — you want equity-level ownership of outcomes and growth, not just a task list
• Leadership experience — you’ve directed creatives, managed workflows, or led a small team
• Creative direction instincts — you can look at a brand and know what the content should feel like
• Confident client-facing communicator — comfortable on calls and not afraid of sales conversations
• Strong Canva design skills and clean, persuasive copywriting
• Basic video editing competency (CapCut, Premiere Pro, or Descript)
• Advanced with AI tools (Claude, Gemini) — you don’t just use AI, you build processes with it
• Organized, deadline-precise, and proactive — you flag problems before they become fires

Preferred

• Experience with Rella or similar scheduling platforms preferred
• Commission on client sign-on (Optional)