Social Media Manager

Alpharetta, GA (On-site)

Salary Not AvailableMid LevelFull time

Posted 7 days ago

Job Summary

You will own Impact’s social storytelling across short-form video, from concept to publication, and lead multi-platform campaigns, creator partnerships, and a dynamic posting calendar.

  • Define and execute social video strategy across TikTok, Instagram, YouTube
  • Build creator relationships and manage campaigns around launches and events
  • Own the content calendar and testing, optimization, and repurposing across channels

Job Description

Responsibilities

  • Develop, film, edit, and publish short-form video content
  • Create TikToks, Instagram Reels, YouTube Shorts, Stories, and social posts
  • Film athletes, employees, products, production processes, events, and behind-the-scenes moments
  • Develop strong hooks, concepts, scripts, and recurring content series
  • Turn one filming session into multiple pieces of usable content
  • Create content around new product and collection launches
  • Capture both polished brand content and authentic phone-shot content
  • Repurpose successful content across platforms
  • Own and manage Impact's social media calendar
  • Develop a consistent posting strategy across platforms

Requirements

  • Understanding TikTok and Instagram extremely well
  • Has experience creating short-form video
  • Can confidently film and edit content
  • Understands hooks, retention, storytelling, and pacing
  • Has a strong eye for creative and branding
  • Is comfortable appearing on camera when needed
  • Can direct other people on camera
  • Understands internet culture and trends
  • Moves quickly and doesn't overthink content
  • Can generate ideas without constantly being told what to make

Preferred

  • Experience with CapCut
  • Adobe Premiere Pro
  • Photoshop
  • Canva
  • TikTok Shop
  • Meta Business Suite
  • YouTube
  • Social analytics tools
  • Influencer/creator management platforms
  • Basic photography

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Social Media Manager

Impact Mouthguards · Alpharetta, GA · On-site