Social Media Manager - WFH
Torentify
USA (Remote)
$60K/yr - $70K/yrIn-houseFull-timeMid level3+ years exp.
9 hrs ago
Social Media Manager
Los Angeles, CA (On-site)
$80K/yr – $120K/yrMid Level3+ years expFull time
Posted 6 months ago
Job Summary
Drive social content for a fashion brand across TikTok and Instagram, turning product moments into trend-driven, creator-supported content.
- Own social strategy and day-to-day posting cadence across TikTok/IG.
- 3–5+ years in social media or digital marketing, with fashion/DTC bias.
- Collaborate with creators and cross-functional teams to amplify campaigns.
Job Description
Responsibilities
- Own social strategy across TikTok and Instagram, with support on emerging platforms
- Plan and execute content calendars aligned with drops, campaigns, and cultural moments
- Create and publish short-form content (styling, try-ons, trends, BTS, creator-led storytelling)
- Translate product and brand moments into engaging, trend-relevant content
- Collaborate with creators and influencers to amplify campaigns and content
- Manage day-to-day community engagement (comments, DMs, replies) in Cider’s brand voice
- Act as a bridge between community feedback and internal teams
- Manage posting cadence and daily publishing
- Track performance and optimize content based on insights and trends
- Partner cross-functionally with Marketing, Creative, and Growth teams
Requirements
- 3–5+ years in social media, content, or digital marketing (fashion/DTC preferred)
- Strong understanding of TikTok and Instagram, trends, and platform behavior
- Proven ability to create engaging, high-performing short-form content
- Comfortable shooting/editing content and being on camera when needed
- Highly organized, fast-moving, and culturally plugged-in
- Strong sense of brand, storytelling, and Gen Z audience
Cider
3.5 Glassdoor
Beloved by young trendsetters and celebrities worldwide, Cider stands as one of the fastest-growing fashion brands today, with a following exceeding 7 million. Founded in 2020 and rooted in Los Angeles, we proudly serve customers in over 130 countries, offering a diverse range of styles from sizes XXS to 4XL. With our innovative smart fashion technology, Cider is leading the way towards a zero-inventory future, minimizing production waste without compromising quality. Our unique "Pick A Mood" collections transform everyday moods into captivating style statements, are capturing the attention of the next generation.
Founded in 2020
Los Angeles, California, USA
192 employees (63 in marketing)
0% recommend to a friend
Salaries
Posted range
$80K/yr – $120K/yr
Taken straight from the job posting.
The middle of this range ($100K) is 23% above the median base salary for Social Media Manager roles in the United States ($81K).
Social Media Manager median pay in the United States
Most pay falls between $70K and $98K. Based on 613 salaries.
Marketing Team
Marketing Team Size
48 (25% of company)
Median Career Experience
8 years
Median Tenure
2.3 years
People
Founders / CEO
HR / Recruitment
Funding
Total Funding
$140M
Last Raise
$130M
Series B, 5 years ago
Funding History
- Sep 2021Series B • $130M
- Jun 2021Series A
- Dec 2020Seed
Recent Ads
Traffic Signals
Monthly Visitors
6.5M
Monthly Google Ads Budget
$955
Traffic Source Mix
Search
44.7%
Direct
47.3%
Referral
2.2%
Social
5.1%
Paid
0.6%
Headcount Trend
Current headcount: ~194
Links
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