Social Media Manager (CHS)

Charleston, SC (Hybrid)

$65K/yr – $75K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive daily social media management and influencer programming for bread & Butter, collaborating across PR, visuals, and digital leadership.

  • Own daily management of client social platforms and influencer programs.
  • Must-have: 3–5 years in social media management and influencer marketing, ideally in an agency.
  • Standout: Cross-functional collaboration with PR, Visual Content Manager, and Digital Director to shape influencer partnerships.

Job Description

Responsibilities

  • A Social Media Manager for bread & Butter is responsible for managing the online platforms of clients and influencer programming on a daily basis.
  • The Social Media Manager will serve as a representative of the company and works in tandem with the PR team, working with the Visual Content Manager and Digital Director.
  • Help develop and strategize creative influencer partnerships and alliances that keep clients ahead of the curve.
  • Ability to identify strategic and creative social media collaborations, takeovers and promotions for brands and lead through steps to execute.
  • A Social Media Manager should be thoughtful, creative, a strong writer, possess an almost obsessive attention to detail and is the first to get in the mix when helping means the chance to learn more.

Requirements

  • 3-5 years relevant, full-time, post-undergraduate experience in social media management and influencer marketing preferably with agency vs. in-house.
  • BA/BS degree or equivalent practical experience.
  • Appreciates the art of telling the client story through influencer partnerships and key messaging.
  • A passion for building and cultivating relationships with influencers in the digital space, ranging from Instagram, TikTok, Pinterest, YouTube and blog content creators.
  • Extensive knowledge of Facebook, Twitter, Instagram, TikTok, Pinterest, LinkedIn, YouTube and other relevant social media networks.
  • Experience with launching social campaigns for hotels, restaurants, food personalities and/or CPG food and beverage brands.
  • Background in creative development, social media analytics tools, and campaign analysis.
  • Ability to thrive in a fast-paced environment, prioritizing and handling multiple projects.
  • Ability to peer and self-edit writing quickly, turning around social media posts in real time.
  • Ability to identify strategic and creative social media collaborations, takeovers and promotions for brands and lead through steps to execute.

Preferred

  • Media junkie - there’s no such thing as reading/watching too much. Bonus points for pop culture acumen.
  • Love of a fast-paced environment and the satisfaction of a busy yet productive day.
  • Flexibility and a desire for endless possibilities. b&B is a dynamic, ever-evolving company that thinks beyond black and white.
  • Excitement for growth, new ideas, new ways of doing things and a place you’re excited to call home. Say yes!

Benefits

  • Generous paid time off
  • Paid sick/personal time
  • Birthday off (because who wants to work on their special day!)
  • Endless summer Fridays (half-days year 'round baby)
  • Flexible, hybrid schedule
  • Work from any b&B office when you're in town
  • Medical and dental + dependents
  • Extended benefits (vision, life, disability, EAP)
  • Generous maternity and family planning leave
  • 3% contribution to 401k regardless of participation
bread & Butter logo

bread & Butter

bread & Butter is a full-service digital marketing, public relations, social media and creative agency with a fondness for all things food, drink and travel. We are a collaborative group of dreamers and do-ers. And we are the people in your neighborhood. We combine intimate local knowledge with an extensive national network to craft clever and multidisciplinary communications campaigns tailored to your unique needs. We only partner with inventive businesses that continually challenge us to think big, but act small.

Founded in 2007
Los Angeles, California, USA
486 employees (58 in marketing)