Responsibilities

• Assist in creating, scheduling, and publishing engaging content across social media platforms, including Instagram, Facebook, LinkedIn, X (Twitter), TikTok, WhatsApp, and emerging channels.
• Help develop graphics, short-form videos, reels, and other multimedia content using approved brand templates and tools.
• Draft social media captions and copy that align with organizational messaging and goals.
• Monitor social media channels and assist with community engagement by responding to comments and messages as appropriate.
• Research social media trends, best practices, and audience interests to inform content development.
• Assist with content collection at events, programs, and organizational initiatives when applicable.
• Track and compile social media performance metrics and analytics.
• Help maintain the social media content calendar and support campaign planning efforts.
• Support the Marketing and Communications team with special projects and digital initiatives as needed.

Requirements

• Current undergraduate or graduate student, or recent graduate, pursuing a degree in Marketing, Communications, Digital Media, or a related field.
• Strong written and verbal communication skills.
• Familiarity with major social media platforms and trends.
• Interest in content creation, digital marketing, and storytelling.
• Basic experience with Canva, Adobe Creative Suite, CapCut, or similar content creation tools preferred.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Self-motivated, creative, and eager to learn.